MP & Silva to Distribute Oceania Rights for 2014 World Cup
By Community | October 30, 2012
MP & Silva has inked a deal with SBS Australia to distribute the media rights for the 2014 FIFA World Cup Brazil in all territories in Oceania, excluding New Zealand.
The package includes all 64 live matches and ceremonies of the 2014 FIFA World Cup Brazil as well as daily 45-minute highlights. This includes the FIFA Confederations Cup in Brazil, FIFA Beach Soccer World Cup in Tahiti and FIFA Futsal World Cup in Thailand. The term is from 2012 to 2014.
Ken Shipp, the head of sports at SBS, said: “MP & Silva are well placed to distribute the TV rights for the 2014 FIFA World Cup as leaders in football distribution in Asia. We are excited with the prospect of reaching out to more football fans in the Oceania region.”
Andrea Radrizzani, MP & Silva’s group CEO, added: “MP & Silva has done a great job in leading the distribution of football content in the Asia-Pacific region. Being appointed by SBS is a worthy recognition of our leadership in the market and we are very excited to use our network of broadcasters to improve audiences of international football in Oceania.”