MP & Silva to Distribute Media Rights for Turkish Super League

Media rights agency MP & Silva have signed a two-year deal with Digiturk to distribute a weekly highlights package for the Turkish Super League.

MP & Silva will hold the rights to distribute highlights of the nine weekly Turkish Super League games along with post-match programs, league standings, fixture lists, English commentary and an hour long program each week.

The Turkish Super League package will be shown worldwide with the exception of the Netherlands for the 2013-14 season. The highlights will include coverage in Netherlands the following season. 

The deal is the first of its kind regarding the Turkish Super League and will commence from Round 6 of the 2013-14 season.

Çağrı Dönmez from the Digiturk media department described the deal as a step forwards in increasing global recognition of the Turkish league.

“This agreement will increase interest and exposure of the Turkish Super League abroad,” Dönmez said. 

“The deal will help increase the value or the league and develop the market further. Our main target group are people living outside Turkey who have been unable to follow the league for years. 

“This is a step in the right direction for the worlds sixth largest footballing economy.”

MP & Silva CEO Said Andrea Radrizzani described the Turkish league as having a lot of potential and growing in popularity. 

“Our agreement with Digiturk has given us global distribution rights for the Turkish Super League,” Radrizzani said.

“We are delighted to be working with the Sport Toto Super Lig, the leagues profile is growing rapidly and the recent transfers have increased the popularity of the league.

“We hope that giving the league global coverage will help develop the league further and increase it’s popularity worldwide.”