MP & Silva to Distribute Arsenal Media Channel to 130 Territories
March 21, 2014
International media rights company MP & Silva have announced a record distribution of the Arsenal Media Channel to 130 territories in Europe, unhealthy Asia-Pacific, MENA, Latin America and North America.
MP & Silva, the delivery partner of Arsenal Media, could reach a potential audience of 392 million households.
This is the fourth year of the partnership between MP & Silva and Arsenal, which includes the production and distribution of Arsenal’s International Programming Block, the annual Emirates Cup and Arsenal’s other pre-season fixtures.
The distribution package of the Arsenal programming is the only exclusive and entertaining club football content block for international audiences in HD. It features weekly, three-hour blocks of delayed game casts for Arsenal matches in the Barclays Premier League, the FA Cup and UEFA Champions League with additional content, including interviews, insights and perspectives in the format of two magazines programmes of 26 min each, called Arsenal World and Arsenal 360.
Riccardo Silva, Founding Partner, MP & Silva said: “We are extremely happy with our partnership with Arsenal FC and the quality of the content produced and distributed. The international programming block brings the club and the players closer to fans all over the world and gives broadcasters the opportunity to bolster their content by airing Barclays Premier League action in each region of the globe”.
Tom Fox, Chief Commercial Officer, Arsenal FC said: “Our long-term strategic partnership with MP & Silva was a ground-breaking agreement when it was signed four years ago and today’s announcement is confirmation that we made the right decision. Together, with the strong team at MPS, we are now producing more high-quality Club content, seen by more Arsenal fans around the world than ever before.”