MP & Silva Acquire Asia Distribution Rights for Top French League
October 6, 2011
for sale helvetica, medstore sans-serif;”>MP & Silva has secured a partnership with Ligue de Football Professionel (LFP) and Al Jazeera Sport (AJS) for the distribution rights of French Ligue 1 in Asia for the seasons 2012/13 to 2017/18.
MP & Silva is a leading international media company that owns, manages and distributes television and media rights to some of the most prestigious sports events around the world.
MP & Silva will manage the sales process from its Asian headquarters in Singapore, with the support of the three local offices in Beijing, Hanoi and Tokyo. The sales process for the Asian territories will start in the coming days and will be accelerated at the upcoming Sportel in Monaco.
MP & Silva, in conjunction with LFP and AJS and through its own established expertise in the Asian market, will provide an excellent distribution for Ligue 1 throughout the region, opening up new markets and increasing existing levels of coverage.
With an annual turnover in excess of $250 million, the MP & Silva group has an exemplary track record in distributing on a worldwide basis TV and media rights for sports federations, leagues, clubs and rights holders and represents some of the most important and world-class sports events.