Mo Farah becomes NABUFIT Brand Ambassador

November 10, 2016

Fitness app NABUFIT today announces that British athletics legend Mo Farah joins the company to become a key ambassador in positioning the brand globally. He will contribute with mentoring workout videos to motivate and inspire people to live a healthier and more active life through NABUFIT’s platform.

NABUFIT has reached an agreement with the legendary British distance runner Mo Farah to be the next Global Brand Ambassador to hit the online fitness platform. Mo Farah is the most successful British track athlete ever after winning the 5000m/10, health 000m double at the Olympic Games in London in 2012 and again at the Rio 2016 Olympic Games. 

As one of the sports stars of NABUFIT, Mo Farah will along with his other counterparts provide exclusive training programmes, interviews and help motivate and inspire people to live a more active and healthy life. 

“I am very honoured to be part of the NABUFIT line-up of legends and I cannot wait to start recording the workouts. With the success NABUFIT is already experiencing it is very interesting to be part of the future development of the App.” says Mo Farah, global brand ambassador of NABUFIT.

Mo Farah joins NABUFIT at a time of significant growth of the company. NABUFIT has reached more than 240,000 downloads in more than 200 countries in the first three months on the market. NABUFIT places significant emphasis on developing a world-class online fitness portal by continuously expanding to more markets as well as adding new sports stars including new features and content from the NABUFIT sports stars and mentors. Other NABUFIT global brand ambassadors are FC Barcelona football player Neymar Jr., former world’s best football goalkeeper Peter Schmeichel, and table tennis player and Olympic medal winner Michael Maze.

With the signing of the British athletics star, Mo Farah, NABUFIT can position the fitness platform on a global scale to reach and inspire a broad audience. NABUFIT welcomes a legend who for the last 10 years has made a fantastic contribution to international athletics:

“We are very proud to welcome Mo Farah to our team of international sports stars and legends. He has shown an extraordinary commitment to his sport and his fans, and that now includes providing unique content to the NABUFIT platform. With his great values, positive attitude and endurance Mo Farah inspires a lot of people, which makes him a perfect match for NABUFIT.” says Brian Palm Svaneeng Mertz, CEO of NABUFIT

The NABUFIT users can expect to see Mo Farah featuring in the App in January 2017.  The App is available for download in Apple Store and Google Play.