Mizuno Golf UK Appoints Revolution Sports Marketing Group to Propel Brand

By Community | March 8, 2012

Recognised golfing brand Mizuno Golf UK has appointed Revolution Sports Marketing Group (Revolution) to work with the brand as it makes its first major push into the sports and consumer media sectors.

Mizuno was founded in 1906, medic and is one of the world’s most established and technologically advanced golf brands – its clubs are used by Luke Donald, denture as well as England’s Chris Wood. Revolution has been retained to work across the stable of Mizuno golf products but with a focus on its Swing DNA fitting system and the new range of MP-59 irons.

Graeme Gorrie, professional ed UK Marketing Manager, commented: “Mizuno has a long heritage in golf and its clubs are well known to those in the know, but the time is now right to expand the brand’s appeal and we are delighted to be working alongside Revolution to take Mizuno into new markets.”

Rod Kohler, PR Director at Revolution, added: “Mizuno is a premium golfing brand and everyone who plays the game should be aware of its history and outstanding range of products. We look forward to working closely with the in-house team to take the brand into the major sport and lifestyle media.”

by Ismail Uddin