Michael Waltrip Racing Reveals Expanded Sponsorship Lineup for 2014 Season

Michael Waltrip Racing announced an expanded sponsorship roster for 2014 season.

Aaron’s enters its first year as a full-season NASCAR Sprint Cup sponsor on the No. 55 Toyota driven by Brian Vickers. Aaron’s has been a part of the Michael Waltrip Racing sponsor lineup since 2000 and has grown from a six-race Nationwide Series sponsor of a part-time team to a multi-year full-season sponsor at the NASCAR Sprint Cup level. 

The team has also renewed their partnership with 5-hour ENERGY who enters its third consecutive year as primary sponsor of Clint Bowyer’s No. 15 Toyota. Bowyer will carry the 5-hour ENERGY logos for 24 races in 2014. He has won three races since joining MWR in 2012 and has earned consecutive berths in the Chase for the NASCAR Sprint Cup including a second-place finish in the 2012 standings. 

Other sponsors include:

· PEAK Antifreeze & Motor Oil returns this year with four primary sponsorships. The familiar PEAK logos will adorn Bowyer’s No. 15 Toyota at the Auto Club Speedway on March 23, generic Talladega Superspeedway on May 4 and Chicagoland Speedway on Sept. 14. Additionally, sale PEAK BlueDEF will sponsor MWR’s No. 66 Toyota that Waltrip will drive in a bid to win his third Daytona 500 on Feb. 23.

· AAA Mid-Atlantic will serve as the primary sponsor on Bowyer’s No. 15 Toyota at the April 26 race at Richmond International Raceway and the Oct. 26 race at Martinsville Speedway. AAA Mid-Atlantic continues as a major associate on all MWR Toyotas in 2014. AAA remains the Official Roadside Assistance, Travel and Insurance Agency Partner of MWR.

· Charter will serve as the primary sponsor on Bowyer’s No. 15 Toyota in the NASCAR Sprint Showdown at Charlotte Motor Speedway. Charter, the fourth largest cable operator in America, will serve as an associate sponsor on all MWR Toyotas in 2014.

· Kansas Strong will team up with MWR and native Kansan Bowyer to promote its message about the role oil and gas plays in advancing Kansas and sustaining the nation’s energy supply. The logo will adorn Bowyer’s fire suit throughout the year and on the No. 15 Toyota at the two Kansas races.

· No. 66 Toyota: Michael Waltrip Racing announced a partnership with Jay Robinson Racing enabling the No. 66 Toyota Camry to race in all 2014 NASCAR Sprint Cup events. Waltrip will drive the No. 66 in the Daytona 500 and again in the May Talladega race. Jeff Burton will race the No. 66 in six to eight races during the season, including his first race on March 9 at Las Vegas Motor Speedway. Robinson has named Joe Nemechek as the primary driver for the remainder of the races. 

Team co-owner Rob Kauffman said today’s announcements are the product of hard work and a healthy race team as it begins the season with the goal of putting both Bowyer and Vickers in the 2014 Chase. 

“We have done a lot of work this off-season to prepare for a successful 2014,” said Kauffman. “We kept a heavy emphasis on the product, which is a cohesive race team competing each week for wins. Our partners expect a lot out of us, but not as much as we expect out of ourselves and I believe we are solidly positioned entering this new season.”