Miami Dolphins and Norwegian Cruise Line Announce Partnership

October 17, 2013

The Miami Dolphines and Norwegian Cruise Line have announced a new partnership that will see the Dophins Cheerleaders become the official Godmothers of Miami’s ultimate ship, the Getaway. Norwegian Crusie Line has also been named the Official Cruise Line of the Miami Dolphins and Sun Life Stadium.

The Dolphons Cheerleaders will christen the Norwegian Getaway, the largest ship to homeport year-round in Miami, in a Christening Ceremony on Febraury 7 2014.

Kevin Sheehan, Norwegian Cruise Line’s president and CEO, said: “Norwegian Getaway is Miami’s ultimate ship, so the Miami Dolphins Cheerleaders are a great fit with our brand as they are excellent role models and global representatives of South Florida. There’s no better match here in Miami than to have these outstanding women christen our new ship.”

Jason Miller, director of corporate partnerships for the Miami Dolphins/Sun Life Stadium, added: “Partnering with the world’s premier cruise line allows us to align with another iconic South Florida brand that like the Dolphins, strives to provide a first class experience in everything they do.

“It is truly an honor that our cheerleaders have been selected to christen the largest ship ever to homeport in Miami.  We look forward to building a mutually beneficial long term relationship with Norwegian.”

Under the terms of the new partnership, Dolphins fans will be able to enter a sweepstakes to win a cruise for four on Norwegian Getaway. During the Miami Dolphins “Salute to Service” in the third quarter at home games, a military hero will be recognised and rewarded with a cruise for two on Norwegian Getaway.

Norwegian Cruise Line is also being promoted on the stadium television network for all events at Sun Life Stadium, and will receive permanent signage under the scoreboard.  The partnership also extends onboard Norwegian Getaway, as the ship’s library will house Miami Dolphins memorabilia highlighting the team’s rich history.