McDonalds & Coca-Cola Benefiting Most Out of Olympics

Ambush marketers continue to reign supreme as only half correctly identified McDonalds and Coca-Cola as partners in a survey conducted by Opinium Research with the global brands recognised as getting the most out of their sponsorship of the Olympics.

Only 10% of Brits are aware that BMW are an Olympics partner, sale with BP and Adidas coming bottom for awareness on the list of sponsors.

However, cialis pills members of the public wrongly believe that brands such as MasterCard, Virgin Atlantic, and Pepsi are sponsors, with 22% believing British Gas is a sponsor instead of EDF and 14% believing HSBC is the sponsor over Lloyds TSB.