RFP For Brand Exposure Valuation – ICC

The International Cricket Council (ICC) has issued a Request for Proposals (RFP) for Brand Exposure Valuation research services for all ICC International events from 2024 till 2027, in addition to biannual reports for Bilateral Cricket for the same set time period.

The ICC is seeking to appoint a suitably experienced organization that can measure and present the levels of brand exposure delivered to ICC’s commercial partners and the ICC through Event branding touchpoints, specifically digital media valuation, valuation of tangible and intangible non broadcast assets and consumer research.

This RFP is intended to attract responses from financially strong companies with trained personnel and extensive experience in providing similar services, and with the capability to deliver to a world-class standard.

Following the tender process, companies will be notified if their submission was successful.

The RFP is available here.

Sports Marketing Analytics Manager – Manchester United

About the job

Location: London

At Manchester United our aim is to Win the United Way – and the quality of our behind-the scenes team sets us apart from the competition.

Our people are as committed to the success of the company as the players are to winning trophies. We offer a unique and exciting working environment, excellent training, with recognition and rewards for the part each individual plays. Sounding good so far?

Alliances & Partnerships

Supporting our ambitions on and off the pitch by growing our revenues as a club. Working with businesses and organisations across the world, this team aims to develop and deliver long-term corporate alliances and the most measurably effective partnerships in sport.

The Purpose

The Sports Marketing Analytics Manager will own the robust measurement program that allows the Club to capture and demonstrate industry-leading marketing effectiveness to its global portfolio of commercial Partners.

The Role

  • The role serves as an active advisor to Partnership Directors and the Planning team who are responsible for the success of the Partnerships and ultimately working towards successful renewal outcomes.
  • The role will focus on building measurement solutions that enable partnership objectives to be measured using a variety of third-party and in-house bespoke tools.
  • Advanced analytics and detailed reporting are provided to Partners to showcase success and uncover insights to optimise future activations.
  • Utilising consumer data analysis to identify potential market segments interested in new products or services.
  • The position will be responsible for line managing and elevating the skills of their staff member with a key focus on project delivery efficiency and quality of reporting output.

The Person

  • Previous experience in an analytics role, with a focus on sports marketing, sponsorship, or marketing science.
  • Excellent analytical skills with ability to provide actionable insights from data.
  • Able to lead and mentor a team.
  • Proficiency in managing and analysing data from various sources, including consumer research, social and digital platforms.
  • Hands-on experience with tools such as Qualtrics or similar software for conducting consumer research projects.
  • Advanced skills in Microsoft Excel.
  • Effective communication and stakeholder management skills to foster collaborative working relationships across the department. and Club more broadly.
  • Proficiency in advanced statistical techniques, including A/B testing, regression, and correlation analysis.
  • Previous experience using Social and digital data reporting platforms with strong familiarity with the associated metrics: SemRush, Adobe Analytics, BrandWatch, Audiense, Salesforce, Blinkfire, Google Ad Manager etc.
  • Ability to synthesise complex analytics into clear, easily digestible reports for non-technical audiences that deliver clear recommendations aligning to department strategies.


  • Familiarity with Q Research Software or Displayr
  • In-depth understanding of sports marketing media equivalency metrics and their calculation process; advertising value equivalent (AVE), Nielsen QI or Gross Media Value (GMV) etc.
  • Knowledge of attribution models and revenue impact modelling
  • Data fusion compilation + analysis techniques

If you would like to join the team and be part of our mission, to win the United way, please submit your application by Friday 27th October 2023

Manchester United endeavour to respond to all job applications, however, please consider that we receive a high volume of applications, and this may not always possible.

We recognise the importance of safeguarding children and adults at risk at Manchester United, as part of this commitment this post is required to have a Disclosure and Barring Service check at the appropriate level, as well as full reference history.

Social Media Producer – Arsenal F.C

About the job

The Role

We are looking for a Social Media Producer to plan and publish content across our owned and operated social media platforms. You will understand the value and effectiveness of content in order to differentiate us and continually build and engage a large global audience, bringing supporters closer to us through innovative content which aligns to our values.

This job will involve working matchdays and requires a broad range of skills across social media and editorial but, most importantly, a proactive, ‘can-do’ and collaborative attitude is essential.

Who We Are

We are one of the most famous clubs in world football, with a rich heritage and history of success – read more about our history, here.

Beyond that, we are passionate about our local community and, behind the scenes, we have a wide variety of opportunities and career paths for all. We have a very defined purpose: to act for a winning team, culture and community. We achieve this by ensuring we are courageous in the pursuit of progress, we champion our community and each other, and that we do the right thing (even when no one is looking).

Your day-to-day

  • Engage supporters in a meaningful way on our Men’s, Women’s and Academy social channels, which brings them closer to us and inspires pride and a sense of belonging
  • Be part of an exciting and dynamic team and produce exciting matchday content in and around the game, writing and sub-editing news stories quickly and accurately whilst adhering to our style and tone of voice
  • Be part of planning and executing interviews with players and staff with professionalism and personality for stories and features, producing them in a way that brings our supporters closer to us and gives insight that nobody else can
  • Provide community management support across our social media platforms, with particular attention to Facebook, Twitter and Instagram and any other platforms we add to our portfolio to reach, engage and build deeper relationships with our supporters
  • Plan and produce engaging, informative and innovative content for new and existing channels which meet a variety of briefs from across our club
  • Stay across current and emerging trends and be immersed in wider culture to find authentic ways to bring football and fashion, lifestyle, sport, art and music together in an authentic and meaningful way to reach and engage supporters of the game
  • Leverage insights and use analytical tools to understand the value and performance of our content on social media and uncover what our target audience want to see and how they want to engage with us
  • Represent our values across our content and adopt our tone of voice

What We Are Looking For

  • Experience planning and publishing compelling social and digital content for a globally recognised brand
  • Good native understanding of all key social media channels
  • Working knowledge of using analytics and insights tools to inform creative and publishing decisions
  • Confident in writing compelling editorial copy
  • Bursting with new ideas for both existing and emerging social media platforms
  • A high level of knowledge and passion for football and its place in wider culture
  • A team player
  • Excellent verbal and written communication skills

Why choose us

At Arsenal, we want everyone to feel a sense of trust and belonging, so we are proud of both our club values and also what we offer to our employees. As one of our Gunners, you will receive:

  • An exciting reward and recognition scheme
  • Generous holiday allowance which increases with your length of service
  • Great internal learning and development programmes
  • A flexible hybrid working model
  • Priority access to apply for match tickets
  • A competitive health and wellbeing benefits package
  • A leading Employee Assistance Programme
  • Great discounts with some of our Partners

Brand Production Executive – Chelsea FC

Job Title – Brand Production Executive

Location – Stamford Bridge

Hours – Permanent – 35 hours, any 5 from 7

About Us:

As a member of the Chelsea team you will become part of a long and proud history in the heart of iconic west London, which dates back to the club’s founding in 1905. Since that time the club has won every major domestic and international trophy, being crowned English, European and world champions in the process.

Chelsea are a club which proudly strives to be the best in everything we do, on and off the pitch, as shown by the further success of our Women’s and Academy sides, as well as the excellent work in the community undertaken by the Chelsea Foundation, while engaging with our many supporters from a wide range of backgrounds at home in the UK and around the world.

If you’re motivated and want to help us win more trophies, you’ve got a place here at Chelsea!

What We’re Looking For:

We’re looking for a Brand Production Executive to join our Creative team here at Chelsea FC! This role will look after the internal and external brand expression across Chelsea’s physical venues – Stamford Bridge, Cobham Training Ground and Kingsmeadow. These sites are the homes of our Men’s, Women’s and Academy teams and as such, we want to ensure an authentic and inspiring application of the Chelsea Brand.

The role also entails an element of Brand Management – specifically being a guardian and champion of the brand guidelines across the club’s broad and varying touchpoints.

– Work with the in-house creative studio and external production agency to plan, brief, manage and execute venue branding projects across Chelsea’s 3 key venues

– Run the seasonal stadium rebrand project, alongside Studio Ops and Creative art working team, to ensure a fresh and exciting fan experience before the start of the new season

– Manage summer and winter transfer window player branding changes in a timely manor

– Work with Chelsea Football Operations, manage competition changing room branding as well as any other physical branding requirements

– Ensure new trophy wins are appropriately celebrated across venue branding assets

– Accept and deliver on ad-hoc venue branding briefs from internal stakeholders (Hospitality, Marketing, Football Operations and Senior Management)

– Maintain existing brand assets and proactively identify new opportunities for improved brand expression across our sites

– Ensure all assets conform to brand guidelines and deliver on our aspired brand positioning

– Be the venue branding expert and assert yourself as key consultant for the business on print production, installation and substrates

– Ensure the club has a high performing production agency roster through day-to-day contact and post project wash-ups

– Alongside the creative art working team, oversee installations to ensure a perfect finish which complements the high-quality creative

– Manage venue branding and brand development budget, as well as proposing budget request for the following season with the Ops team, and creative lead

Must Haves/qualified by demonstrable experience to the level required:

– Proven administrative experience

– Strong attention to detail

– Creative

Nice to Haves:

– Project management experience

– Budget management experience

– Strong stakeholder and agency management experience

– Proactivity and a can-do attitude

– Knowledge of production processes, substrates and print finishes

– Understanding of brand expression across physical and digital venue touchpoints.

What We Offer:


Our commitment to Equality, Diversity and Inclusion:

At Chelsea we recognise that the diversity of our people is one of our greatest strengths and we are taking positive action to ensure our existing colleagues and job applicants can fully be themselves and bring their own unique experiences and perspectives to Chelsea FC. This means giving full and fair consideration to all applicants regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity.

If you need reasonable adjustments made to the recruitment process, please reach out to your recruiter, who will be able to advise and support you.

Chelsea FC and the Foundation is fully committed to ensuring the safety and well-being of all children, young people and adults at risk (vulnerable groups). We therefore require all successful applicants to complete a DBS Check prior to starting employment. Depending on the role, successful applicants may also be required to undergo other child protection screening where appropriate.