Williams’ core competencies are the design and development of racing cars to compete in the Formula One World Championship. As one of the world’s leading Formula One teams, the company has secured 16 FIA Formula One World Championship titles since its foundation in 1977 and is now moving into an exciting era under new ownership defined by relentless innovation and living sustainable performance in every dimension.

We are currently seeking an ambitious and driven Content Manager to join our Marketing team. The overlying responsibility of the Content Manager is to be responsible for planning, development and implementation of both online and offline content for the team. This includes leading on the creation, management, oversight and delivery of high-quality, compelling and engaging proactive communications and marketing content via traditional and digital channels.

The Content Manager will oversee the content team, including in-house videographer, Junior Content Manager, along with external photography and videography agency resource. They will work with the Senior Marketing & Communications Manager to define and refine the wider content strategy that fits into the objectives of the Marketing, Commercial, and Communications departments.

The Role

As Content Manager your key responsibilities will be:

• To manage the day-to-day relationship with the team’s contracted production company, including project management of all video content production.
• To drive production and management of video and photo-led content.
• To meet content objectives and measure performance against these.
• To collaborate with Marketing, Communications, and Commercial teams to plan and develop engaging content to increase value and meet business and brand objectives.
• To maintain and develop a year-round content calendar to implement the content strategy, in conjunction with the Senior Marketing & Communications Manager, to align with the wider marketing strategy.
• To manage the wider content team including in-house and external resource.
• Travel and event attendance will be required in line with the role.

The successful candidate will have a proven track record working within a similar role in a fast-paced environment for a high-profile organisation. They will have excellent spoken and written English and may also have a second language. Tenacious, with an eye for detail, the candidate will be a strong team player with excellent organisation skills.

Application closing date: All applications must be received by 23rd December 2022

What can Williams offer?

The Williams Group is based in multi acre complex located in Grove, Oxfordshire. The Williams Group offers a competitive holiday package, staff events/open days, a subsidised restaurant on site and various car schemes. We have an on-site gym (open 24 hours a day) as well as various fitness classes including outdoors bootcamps, pilates and yoga free for all staff and contractors to use. Aside from these benefits we can offer free onsite parking and large open green spaces to unwind during breaks. We are a based just 30 mins from Oxford City Centre by bus.

Williams is an equal opportunity employer that values diversity and inclusion. We are happy to discuss reasonable job adjustments

Support the management of McLaren’s fan marketing programme, including the Marketing Cloud platform, McLaren Plus community and all associated campaigns. The role will be integral in shaping and producing the content across all email and mobile communications for McLaren’s database and fan loyalty programme.Working closely with Social Media, Creative and Brand teams, you will focus on creating game-changing fan engagement campaigns that drive website traffic, brand engagement and conversions in line with specific campaign goals. 

Role Dimensions:  The role entails unsocial hours and some work on weekends will be required. 

Principal Accountabilities   :McLaren Plus growth, retention & communications (65%) 

• Create and manage effective fan communications strategies for the different audience groups across email and mobile, plan and execute the day-to-day email campaigns and ensure all CRM activity is executed/scheduled on time (design, build, send). 
• Apply email marketing best practices across all areas and always thinking and searching for innovative new ideas to improve processes, emails and communications through the email channel 
• Create test plans to ensure continuous learning and optimisation of campaign performance 
• Design and execute a data segmentation plan for each campaign 
• Consider opportunities for integration of McLaren’s sponsor-partners into email campaign and data strategy 
• Report on a regular schedule across all relevant global email marketing activity and use the results to optimise and continually improve the performance of email campaigns 
• Analyse email engagement to produce insights and actionable next steps, continually improving our email marketing performance 
• Liaise with social media and digital colleagues to ensure seamless integration to holistic digital communications 

CRM technology support (10%) 

• Build a strong relationship with McLaren’s CRM provider and create a roadmap to maximise effectiveness of the tool.   
• Work with McLaren IT to ensure McLaren’s CRM system is well maintained from a technical standpoint.  
• Support the Digital Data & Insights Manager to extract insight into McLaren’s fan universe, ensuring regular reporting and knowledge sharing with senior stakeholders.  

Merchandise, licensing and eCommerce sales support (25%) 

• Work closely with Merchandise and Licensing colleagues and third-party suppliers to drive cohesion between McLaren’s licensing plans and digital communications.  
• Leverage the scale of McLaren’s database to drive traffic to the McLaren Store and third-party licensee websites. 
• Build a communications strategies and email campaigns to maximise sales opportunities.

Desired Skills and Experience

Knowledge, Skills and Experience:   The post holder will have: 

• 2+ years’ experience working with a CRM platform.  
• Technical expertise in CRM campaign setup, email communications, customer journeys, digital analytics, and platform integrations.  
• Analytically and data savvy with strong commercial acumen.  
• Customer centric- putting fans at the heart of everything you do.  
• Proven writing, proofreading and copy-editing experience.  
• Strong attention to detail and a keen eye for design and layout  
• Highly organised and strong working knowledge of scheduling, time tracking and resource management.  
• E-Commerce experience, preferably in the sports industry or luxury brand.   
• Ability to creatively solve problems when problems arise.   

Personal Attributes:   

• Creative – Disruptive storytelling through the lens of video and photography.  
• Strategic - Provides clear storytelling strategy, vision, and direction for the business.  
• Credible - Considered and nuanced communicator; acts as a role model for the McLaren values.  
• Challenges – innovates and holds themselves to exacting standards.  
• Ownership – takes accountability for both successes and failures; always strives for improvement.  
• Collaboration – Builds relationships with ease, securing the trust of those inside and outside the business.  

What can McLaren offer?We strive to provide a fun, innovative, collaborative and open culture where everyone’s input is welcome, and everyone feels part of our achievements. We work hard to create a culture of continuous improvement and support this with a proactive approach to management and personal development.McLaren Racing is based at the iconic McLaren Technology Centre on the edge of Woking. Our large campus includes a gym, swimming pool, restaurant and indoor and outdoor break-out areas, as well as direct access to park land. MTC is connected to Woking mainline station via regular shuttle buses, from which London Waterloo is a 32min train ride.We encourage hybrid working patterns to give you options to balance your home life and hobbies with your work, and offer a comprehensive package of benefits including private healthcare, car schemes, life insurance and generous pension contributions.

Every F1 win is the result of incredible teamwork. Making it happen takes the same level of skill, dedication and teamwork from the Formula 1 team. We’re looking for a Manager Internal Communications, responsible for all internal communications across the business, across various subject matters, and ensure that all communications are clear, consistent and aligned to strategy.

Reporting into the Head of Communications, you will:

• Establish an internal communications strategy, including specific timelines, in conjunction with the director of communications and Head of Communications and the wider company – including HR
• Lead in the collation and drafting of key documents that are of significant importance to colleagues – including gender pay gap reports, ESG activities and major announcements
• Handle the internal communication response to crisis situations which affect organisational perception and reputation alongside the Director of Comms and Crisis Chair
• Advise senior executives of developments throughout the organisation, either face to face or through regular written communication

About You

Possessing excellent writing, editing and proof-reading skills, you will be comfortable in using all available communications tools, both digitally and offline. 

You have:

• Experience within a communications team, in an internal communications role, for a large and fast paced organisation
• Excellent writing, editing and proofreading skills
• Good interpersonal and relationship-building skills

Join Team Formula 1, make it happen!

A rare opportunity to join McLaren Racing’s content team, shooting and delivering a wide range of content for multiple teams and channels, from Formula E to Formula 1.

McLaren is looking for a creative content creator with a passion for creating original content with the purpose of engaging millions of fans around the world.

You will report directly to the Content Production Manager, supporting the planning and production of photo and video content across multiple series. You will also work closely with the Social Media Manager and Digital Manager to ensure content is delivered to channel owners in a timely manner.

McLaren is a fast-paced and high-performance environment, and the nature of racing on weekends and working in the digital space means working in unsocial hours. We also have a fun, supportive and diverse environment where our people are given autonomy and opportunities to not only develop as people, but to also grow your skill base and develop into world-class practitioners.

Your team

You will be part of the content arm of McLaren’s Digital team, working under the Content Production Manager and alongside a team of skilled content creators.

Your responsibilities

• Responsible for the hands-on shooting of dynamic photography and video content, working closely with the teams and drivers across multiple series including Formula E, Extreme E, Formula 1, IndyCar and esports.
• Shooting and editing content which demonstrates an understanding and consideration for our fans on our channels including, but not limited to, TikTok, Instagram and the McLaren App.
• Responsible for ingestion of footage into our digital asset management system (DAM).
• Create video content in accordance with the overarching digital strategy, as well as objectives, house style and tone of voice, with a particular focus on short form trending content
• Editing content to a high standard for a range of formats and across a breadth of digital and social media channels. 
• Working flexibly and efficiently to produce high-volume content, often turning around edits on location in a timely manner. 
• Involvement in content planning and brainstorming for upcoming races and non-track activity, helping to feed in disruptive creative concepts. 
• Project management of shoots, including set up and operation of kit and equipment, and content requests across busy race weekends.

Your storyMinimum 2 years’ experience shooting photography and video to a high standard for a large brand. Ability to edit content with impeccable attention to detail using the Adobe Creative Suite including Adobe Premiere, Photoshop, Lightroom, and After Effects.Experience of working to tight deadlines and in a highly pressurised environment.Experience in producing short and long-form content.Proven track record of ideating and delivering engaging and disruptive content. Strong communication skills and time management.Experience of collaborating alongside other content creators.A strong interest in social media and understanding how to engage fans through video across multiple platforms. Extreme high attention to detail to ensure the quality of output is reflective of our premium brand.Solid organisation and prioritisiation skills to ensure the delivery of multiple projects.Strong copywriting and proofreading skills for accurate subs.

What can McLaren offer?

We strive to provide a fun, innovative, collaborative and open culture where everyone’s input is welcome, and everyone feels part of our achievements. We work hard to create a culture of continuous improvement and support this with a proactive approach to management and personal development.

McLaren Racing is based at the iconic McLaren Technology Centre on the edge of Woking. Our large campus includes a gym, swimming pool, restaurant and indoor and outdoor break-out areas, as well as direct access to park land. MTC is connected to Woking mainline station via regular shuttle buses, from which London Waterloo is a 32min train ride.

We encourage hybrid working patterns to give you options to balance your home life and hobbies with your work, and offer a comprehensive package of benefits including private healthcare, car schemes, life insurance and generous pension contributions.

• Orchestrate development of video content for F1 digital platforms, including F1.com/F1 App, F1 social channels and branded content, select F1TV content.
• Line-manage producers, editors, designers with a focused digital production mindset: defining professional and personal development pathways aligned with optimizing digital content engagement
• Ensure full alignment and communication with Digital Content team; setting out meetings, communication, and tracking.
• Inject full creative process with digital stakeholders to ensure content production underpins key strategic objectives, brand objectives, fan onboarding, commercial uplift, and platform KPIs
• Direct the creation of still and motion graphics: aligned with brand messaging and design, and audience segment engagement
• Ensure regular, objective reporting of project status, output, costs.
• Supervise the digital content team during race events, either on the field at the racetrack or at F1’s Media & Technology Centre in Biggin Hill. 

Production scale up and optimization

• Define pathway for optimizing the efficiency and scale of video production in multiple formats.
• Including trialling and onboarding AI driven high-volume output globally.
• Align with broader operational developments on archive access, remote edit capability.
• Model the balance of lean, expert agency support with contractor, freelancer and FTE staff within the allocated production budget matrix.
• Oversee premium feature creation to deliver high quality pieces aligned with specific audience engagement, and commercial asset delivery for partners.
• Review and optimise pre-and post-production tasks, including concept development, storyboarding, scripting, selection of media, execution, visual consistency, editing and final delivery

Feature Production extension

• Ensure the team is set up to continually improve production schedules and plan video shoots
• Inject processes to allocate at-track, and off-site production capability
• Optimize the alignment both at track, and on and off-site with broader digital content team, Live production team to ensure alignment on narrative approach, Team communication, operational delivery, talent leverage, positive relationships.

Finance tracking

• Set in place tracking of the resource and cost allocation to all digital video content outputs.
• Align with broader analytic review of content performance cross platforms.

About You

• Extensive production experience in video/digital environment
• Including managing large scale production for social, O &O digital, and ideally OTT distribution
• Optimisation of production process and multiple remote delivery pathways
• Extensive direct management and team management experience
• Knowledge of Formula 1, the company and the sport
• Digital project management
• Strong organisational skills
• Outstanding communication skills
• Deep knowledge and experience of video production processes, including excellent working knowledge of the Adobe Creative Suite
• MS Office, including Excel

You’ll be based at our McLaren Technology Centre in Woking, but there may be some international travel to events on occasion. You’ll be reporting into the Partner Communications Manager but need to build strong relationships with people across both the wider Communications team and Marketing team. There may be some flexibility with working hours and travel required to fulfil this role effectively.

Principal Accountabilities:You’ll be the backbone of the Communications team, primarily supporting McLaren Racing’s Partner Communications, including but not limited to:

• Supporting and managing the day-to-day running of the Comms team’s operations and activities, with specific focus on the Partner Communications function
• Responsibility for Partner Communications press release distribution and support on wider integrated communications campaigns
• Supporting on collaborative media opportunities with McLaren Racing partners from proactive and reactive sources
• To maintain the Partner Communications tracking and reporting systems
• Developing strong working relationships with McLaren’s partner leads, working closely to review partner content, activity planning and talent briefings
• Assisting in the creation of quarterly, monthly and flash reports – with focus on the Partner Comms results
• Conduct regular coverage monitoring of the McLaren Racing partner network
• To oversee, manage and develop the range of comms tools required for general running of the press office, including press release distribution systems, image libraries, online media centre, content plans and file sharing platforms
• Creating Daily News Rounds-Ups 
• Prepare briefing material for media activity and engagements that include McLaren Racing spokespeople 
• Management of the McLaren Media Centre and StoryStream platform – content curation, upload and registrations
• Work effectively with the wider communications team to create integrated external and internal opportunities to disseminate narratives around McLaren’s sustainability and corporate communications strategy
• To effectively and professionally organise, oversee and execute photography, filming and media opportunities within McLaren Technology Centre, and work with key stakeholders and management across the company to result in positive media coverage for McLaren Racing
• To produce high-quality media-facing written material in the form of press releases, briefing documents, website copy, marketing collateral and media correspondence where required, of a high quality and in a format that can be used across digital and traditional media platforms, and act as first point of contact for copy proofing and editing
• To be a proactive liaison within the wider Comms team as well as Digital, Partnerships, Brand Experience and Brand Creative departments in relation to partner activity, media events and comms and digital campaigns where appropriate

Personal Attributes:

• Effectively and confidently communicates with internal and external stakeholders of all levels of seniority
• Excellent verbal and interpersonal skills 
• Strong copywriting skills
• Great attention to detail
• Knows the value of teamwork and is able to work both proactively within a small team and co-ordinate the management of tasks within the team, as well as play an active role in the wider department
• Inquisitive and self-starting in their nature, with the ability to manage individual workload
• Ability to build strong and meaningful relationships with key stakeholders both internally and externally and become a trusted representative of the Comms team
• Able to multi-task and juggle several of ongoing projects at once

Desired Skills and Experience

Knowledge, Skills And Experience

• Experience in a busy communications environment within a specialist communications/media/PR/partnerships role
• Excellent verbal and interpersonal skills and the ability to confidently communicate with stakeholders of all levels of seniority throughout the business
• Excellent and thorough written skills with a keen attention to detail
• Strong organisational skills and co-ordination capabilities
• The ability to build strong and meaningful relationships with key partner stakeholders both internally and externally and at all levels
• Able to work flexibly, adjusting working hours and occasional weekend travel when necessary
• Excellent communication skills – both written and verbal – and able to represent McLaren in a Comms capacity in a professional manner at all times

What can McLaren offer?We strive to provide a fun, innovative, collaborative and open culture where everyone’s input is welcome, and everyone feels part of our achievements. We work hard to create a culture of continuous improvement and support this with a proactive approach to management and personal development.McLaren Racing is based at the iconic McLaren Technology Centre on the edge of Woking. Our large campus includes a gym, swimming pool, restaurant and indoor and outdoor break-out areas, as well as direct access to park land. MTC is connected to Woking mainline station via regular shuttle buses, from which London Waterloo is a 32min train ride.We encourage hybrid working patterns to give you options to balance your home life and hobbies with your work, and offer a comprehensive package of benefits including private healthcare, car schemes, life insurance and generous pension contributions.

Every one of the people working behind the scenes of Formula 1 are vital to keep the wheels turning. The role of Brand Marketing Manager is an important part of our Marketing team. 

Experienced in defining, developing and delivering brand campaigns, you will fulfil the brief to make Formula 1 one of the most influential companies in the world. 

This is an exciting opportunity for an experienced Brand Marketer to join our Marketing division on a 6-month fixed-term contract, based in our London office. 

Reporting into the Head of Brand, you will:

• Work with the Head of Brand to create & manage brand marketing campaign planning
• Work with F1’s internal studio and production teams, and external creative agencies, to develop and deliver a brand platform and campaign assets for 2023 season, as well as ongoing & seasonal Brand assets for use across the Formula 1 business
• Work closely across the Marketing group to ensure campaigns are effective against KPI’s including relevant brand measurements / performance metrics. Deliver constant updates and comprehensive data analysis to support the functioning of the core business revenue functions

You have:

• The ability to quickly adapt to new working environment, and fast paced matrix organizations
• Experience of working with and best utilising owned and earned channels primarily, with role of paid media on top
• Financial experience – budget analysis, P&L analysis, forecasting etc
• Data-driven with an understanding of how to drive brand equity and value
• Entrepreneurial mindset; spots opportunities that can be exploited commercially and relishes the challenge of operating in a re-alignment and scale-up environment
• The ability to prioritise and complete multiple projects in a timely manner, be self-motivated and proactive
• Global mindset with an ability to work with and engage people from different cultures

Be the force behind Formula 1!

At McLaren Racing, we’re not just here to try to take the chequered flag. We’re here to excite our fans, inspire our people and deliver for our partners. And we’re also committed to evolving our sport, our industry, and our technology, too.We’ve moved fearlessly forward through almost six decades to become who we are today. We’re taking the lead in creating a diverse and inclusive environment where everyone is valued, and where we can all be our best. We’re shaping a culture that rewards performance. We’re building a better world.This is what it really means to be fearless.

Purpose of the role: Strategic communications are a core priority for McLaren, focused on proactively amplifying the McLaren Racing brand to a broader audience through consumer lifestyle, technology, and business media, leveraging our partner network to create major communications and storytelling moments.

Working closely with the Director of Corporate Communications, the Brand Communications Manager will plan and execute all brand communications for McLaren Racing to support the business’ overall strategic objectives and to enhance the affinity of the McLaren brand among its global audiences and partner network.

This role is responsible for identifying high impact opportunities across international mainstream media to help tell the McLaren story and demonstrate thought leadership around key business priorities, ranging from Sustainability and Diversity, Equality & Inclusion to the business’ charity strategy and key programmes such as McLaren Racing Engage, helping forge pathways to STEM careers for young people from a range of backgrounds, and McLaren Accelerator. The Brand Communications Manager will also be instrumental in building out and driving our influencer strategy.

This role will be based in Woking at the McLaren Technology Centre and reports to the Director of Corporate Communications. Flexibility in working hours will be required as well as some time out of the office for meetings, events and a limited number of races.

Key Responsibilities Lead on consumer-facing communications initiatives that target awareness of McLaren Racing, and positively impact perception and sentiment of the McLaren brand, with a focus on tech, lifestyle, entertainment and business media 

Working with senior leaders and racing drivers to deliver high impact media opportunities beyond sports and racing coverage Working closely with the Sustainability Team to help drive positive engagement around McLaren’s sustainability strategy and key initiatives Collaborating with the People Team to highlight key DE&I initiatives and programmes as well as McLaren’s charity strategy 

Develop and manage influencer and celebrity engagement, to ensure return for the McLaren brand, and proactively seek relationships with relevant high-value influencers

Closely liaise with the marketing, partnerships, digital, content, events and social media teams to ensure alignment with overall strategic communications objectives 

Drive targeted regional media coverage and support McLaren as a responsible business and employer among its local communities 

Produce high-quality materials and assets including press releases, reports, spokesperson briefing documents, speeches, media correspondence and internal announcements

Conduct regular reporting and evaluation for brand communications led activities and media engagement

Desired Skills and Experience

Knowledge, Skills And Experience

• Experience in a busy communications environment within a specialist communications/media/brand role
• A strong track record in delivering brand enhancing, consumer-focused campaigns and thought leadership around issues including sustainability and DE&I
• Experience in engaging and growing customer and fan bases through high impact media opportunities
• Demonstrable experience working across both UK and international mainstream media across all platforms
• The ability to think creatively and deliver innovative initiatives
• Strong relationship building skills and an ability to engage a diverse set of stakeholders
• An acute understanding of the McLaren brand values and principles

Personal Attributes

• Excellent communication skills – both written and verbal – and ability to represent McLaren Racing well in any capacity
• A keen collaborator with the ability to build strong and meaningful relationships with key stakeholders both internally and externally and at all levels
• A proactive approach to managing workload, and an ability to work well under pressure and to tight deadlines in a fast-paced department
• Excellent and thorough written skills with a keen attention to detail
• Ability to think creatively and confident in contributing to creative brainstorms