Every one of the people working behind the scenes of Formula 1 are vital to keep the wheels turning. The role of Brand Marketing Manager is an important part of our Marketing team. 

Experienced in defining, developing and delivering brand campaigns, you will fulfil the brief to make Formula 1 one of the most influential companies in the world. 

This is an exciting opportunity for an experienced Brand Marketer to join our Marketing division on a 6-month fixed-term contract, based in our London office. 

Reporting into the Head of Brand, you will:

  • Work with the Head of Brand to create & manage brand marketing campaign planning
  • Work with F1’s internal studio and production teams, and external creative agencies, to develop and deliver a brand platform and campaign assets for 2023 season, as well as ongoing & seasonal Brand assets for use across the Formula 1 business
  • Work closely across the Marketing group to ensure campaigns are effective against KPI’s including relevant brand measurements / performance metrics. Deliver constant updates and comprehensive data analysis to support the functioning of the core business revenue functions

You have:

  • The ability to quickly adapt to new working environment, and fast paced matrix organizations
  • Experience of working with and best utilising owned and earned channels primarily, with role of paid media on top
  • Financial experience – budget analysis, P&L analysis, forecasting etc
  • Data-driven with an understanding of how to drive brand equity and value
  • Entrepreneurial mindset; spots opportunities that can be exploited commercially and relishes the challenge of operating in a re-alignment and scale-up environment
  • The ability to prioritise and complete multiple projects in a timely manner, be self-motivated and proactive
  • Global mindset with an ability to work with and engage people from different cultures

Be the force behind Formula 1!

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