For more than 20 years, AEG has played a pivotal role in transforming sports and live entertainment. Annually, we host more than 160 million guests, promote more than 10,000 shows and present more than 22,000 events around the world. We are committed to innovation, artistry, and community, and leverage the power of our 300+ venues, leading sports franchises, marquee music brands, integrated entertainment districts, premier ticketing platform and global sponsorship activations, to create memorable moments that give the world reason to cheer.

Our business is interwoven with the human mind and heart, and we strive to build a diverse and inclusive company that reflects the artists, athletes, and fans that we host; reach beyond traditional boundaries to support the communities in which we operate; and minimize our impact on the environment by adopting sustainable practices throughout our business operations.

If you want to be challenged to up your game and make a difference, then join us in giving the world reason to cheer!

Position Summary:

The Senior Manager of Fan Engagement for the LA Galaxy will oversee logistics and marketing for the club’s current supporter groups on events, away travel, communications and all internal and external operations while working to grow the supporter community, and impacting the club’s revenue and brand affinity within the marketplace. This role will also focus on generating additional revenue by identifying sales opportunities through effective game day communication, in-stadium touch points, and focusing on season ticket renewals.

Essential Functions:

  • Oversee and manage the Fan Engagement Department to grow club culture by promoting the involvement of supporter groups at LA Galaxy & Galaxy Academy department events.
  • Oversee and plan event logistics and operations as it relates to LA Galaxy supporters and the acquisition of new fans. Manage and streamline communication between supporters, the club, and the facility.
  • Effectively manage and market supporter community events on the campus of Dignity Health Sports Park and in the greater Los Angeles market. Serve as the operational liaison for the fan engagement team and the facility.
  • Develop marketing campaigns to help drive safe-standing sales, renewal and new fan acquisition.
  • Plan, develop, and execute the LA Galaxy away travel plan for the supporter groups while serving as the main point of contact for visiting supporter groups. Manage event logistics in key cities while driving customer retention.
  • Manage community outreach and player participation for supporter driven events in the community. Showcase supporters as an impactful piece of the club’s work in the LA community.
  • Work collectively with the LA Galaxy ticket sales and service team to foster current relationships; conceptualize and develop new sales opportunities through effective game day communication, in-stadium touch points, and season ticket renewals.
  • Manage the development and growth of the Victoria Block Council; This fan council will govern the supporter section in the North End of Dignity Health Sports Park while increasing cross-functional internal supporter communications.
  • Improve efficiencies among current procedures to maximize productivity
  • Participate in budget preparation and monitor expenses and profitability

Required Qualifications:

  • BA/BS Degree (4-year)
  • 4-6 years Related experience in sports and entertainment
  • 2-4 years Related experience leading a fan based program
  • Proven experience working in Game Entertainment and/or Operations, with specific experience directing games and managing a creative team is preferred
  • Experience with a professional sports team is preferred
  • Strong customer service background with the ability to multi-task, meet tight timelines, and work effectively in a high pressure and fast-paced environment
  • Proactive, highly organized, and resourceful with great attention to details
  • Proactive with the ability to work independently without the need for immediate supervision.
  • Exceptional problem-solving skills and ability to prioritize workload efficiently and quickly
  • Must have a strong command of reasoned, measured decision-making based upon analyzing the pros and cons of each potential decision to be made
  • Ability to professionally handle highly sensitive and confidential information
  • Must be creative, idea-oriented, and thrive in a collaborative team-based environment
  • Must be technically proficient with MS Office (Word, PowerPoint, Outlook and Excel) with the ability to learn required business systems
  • Outstanding written and verbal communication skills, including the ability to professionally communicate and interact with all levels of management, staff, etc.
  • Strong interpersonal skills with the ability to build and cultivate relationships
  • Knowledge of soccer and MLS is preferred
  • Bilingual in Spanish, is a plus.

AEG reserves the right to change or modify the employee’s job description whether orally or in writing, at any time during the employment relationship. AEG may require an employee to perform duties outside his/her normal description.

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