As the organiser of some of the biggest and most iconic sport events in the world we lead the way in the sport and event industry.

We are now looking for a Head of Licensing & Retail that is part of FIFA and supports us on our mission.

The Head of Licensing and Retail is responsible for leading the licensing & retail team and defining the licensing & retail strategy for all FIFA brands, FIFA tournaments and events.
The role will lead cross-integration with all other commercial teams to maximise fan engagement, and develop new opportunities particularly in digital, gaming, esports and other new evolving fan touchpoints.

These are your key tasks:

  • Develop and implement a global licensing and retail strategy that drives fan engagement, revenue growth, new markets development as well as the growth of existing and evolving product categories
  • As part of the strategy define the future models, tactical implementations, operational processes and necessary resources and capabilities to deliver the strategic objectives
  • Together with marketing and brand, and other relevant teams define and develop sustainable FIFA brand licensing propositions, outside of events and tournaments
  • Build strong and collaborative relationships with external stakeholders including licensees, licensing representatives and agencies, suppliers, retail operators, and any other strategic partners
  • Ensure relevant and necessary commercial terms, applicable legal and financial parameters are considered and implemented whilst overseeing and leading negotiations with contractual partners
  • Develop FIFA’s ecommerce and retail strategy
  • Develop the strategy for FIFA onsite and offsite retail programmes and oversee the delivery of such FIFA retail programmes for all events
  • Ensure strong collaboration with relevant internal and external commercial and operational teams in order to deliver best in class tournament and event retail experiences 
  • Manage and mentor team of licensing, retail and business development experts to drive performance, delivery of the objectives and to ensure a future talent pipeline 
  • Manage financial planning, forecasting and budgeting, including developing solid reporting and controlling structures and processes

The specific competencies we require for this position are:

  • Relevant business degree
  • 360 understanding of business disciplines in consumer product business development and go-to-market processes
  • Minimum of 10 years in (a) relevant consumer product organisation(s), of which a minimum of 5 in a senior management position
  • Proven track record of leading strong and effective teams and developing & mentoring individual team members
  • Experience working with Business intelligence & analyses and able to define data needs to inform business decisions 
  • Proven solid contract negotiator, proficient in legal and financial matters in relation to contract processes and management 
  • Brings a good network and solid relationships across relevant businesses and sectors
  • Excellent understanding of the international sports, major events and/or entertainment business
  • Experience and skilled in working in complex multi-stakeholder environments
  • Excellent interpersonal skills, convincing and able to take people ‘on the journey’
  • Energetic, positive and with a can-do attitude
  • Fluent in English, preferably a second language
  • Excellent analytical, presentation and communications skills
  • Willingness to travel on a frequent basis

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