Nature and scope:

  • Working in close partnership with the Head of Learning & Culture to develop and deliver the RFU’s culture strategy, which is integral to our strategic plan.
  • Driving and embedding key culture and engagement initiatives in line with our strategic targets
  • Partnering with key stakeholders across the organisation to ensure our cultural aspirations are aligned with the RFU strategy.
  • Working in partnership with the Internal Comms and Engagement Lead to support the day to day running of the internal communications strategy and outputs.


  • Support the development, communication and implementation of the culture strategy.
  • Develop and implement innovative engagement initiatives to help drive employee engagement, in line with our strategic target.
  • Engage and influence key stakeholder groups including the executive and leadership teams to role model our behaviours and promote our ways of working.
  • Responsible for the delivery and analysis of our annual Engagement Survey.
  • Partnering with the Exec and Leadership team to drive the delivery of the survey action plan.
  • Work alongside the Internal Comms and Engagement Lead to support the planning, managing, and delivery of key messages and events to keep employees informed, engaged and motivated.
  • Management of the culture and engagement budget.
  • Keeping up to date with current thinking and best practice and proposing recommendations on improvements we can make.
  • Work closely with the wider People team to identify opportunities to align our culture with our employee lifecycle and daily life at the RFU.
  • Effectively build relationships and collaborate with team members across multiple lines of business and functional departments.
  • Actively collaborate with colleagues to contribute to the development and delivery of the current strategic, business and operational plans.
  • Act as an ambassador for, and promote the best interests of the RFU, including the promotion of the RFU core values and BACK culture.
  • Undertake such other duties as may be required from time to time as are consistent with the responsibilities of the post and the needs of the organization.

Person Specification

The skills and attributes outlined in this description are not exhaustive and we welcome candidates who can bring different relevant experiences to the role.

Qualifications, skills & experience:


  • Committed to contributing to and building an inclusive BACK culture.
  • Effective communicator; confident, clear and able to concisely deliver written and verbal messages.
  • Effective interpersonal and communication skills, relationship management and project delivery
  • Proactive self-starter who can manage competing priorities.
  • Strong collaboration, influencing and partner management skills with the ability to challenge constructively.
  • Ability to work independently and with high levels of autonomy.
  • Building trust and close working relationships with a range of stakeholders including senior leadership.


  • Innovative – will generate and try new ideas to keep employees engaged.
  • Ability to deliver administration and coordination, alongside strategic thinking and influence.
  • An effective team member, with sufficient flexibility and willingness to take on roles outside their normal functional responsibility when required.

Additional Information:

  • All role holders must maintain an appropriate standard of confidentiality. Any disclosures of confidential information (including personal information kept on computer or other media) made unlawfully outside the proper course of duty will be treated as a serious disciplinary offence.
  • The role description, person specification, job level and job title may be subject to change at the discretion of the RFU and under business developments. Any changes will be communicated to the role holder as appropriate.
  • We want you to have every opportunity to demonstrate your skills, ability and potential. If there is anything we could do to support you through your application or to provide the best environment for your interviews, including assistance or adjustment, please reach out to

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