Marathon Become Exclusive Betting Partner of Tottenham Hotspur
August 11, 2014
Tottenham Hotspur has signed a record two-year deal with Marathonbet who become the club’s new exclusive betting partner for the start of the 2014/15 season.
The Premier League club had previously operated a regional partner model in the gaming sector, sale but this new two-year agreement sees Marathonbet take full category exclusivity.
As the Official Betting Partner, Marathonbet will feature on the club’s growing digital channels and will also operate the in-stadium betting services at White Hart Lane on matchdays.
Graham Luke, CEO of Marathonbet, said: “We’re thrilled to be in a position to announce a global partnership with Tottenham Hotspur.
“Spurs is a world-renowned football club with wonderful history and a very exciting future. It’s fair to say that our ambitions match those of Tottenham Hotspur going forward.
“We believe that this partnership will project us into new territories and amplify our brand on a global scale.”
Fran Jones, Head of Partner Services at Tottenham Hotspur, said: “We are delighted to add Marathonbet as our new Official Betting Partner.
“Marathonbet is an ambitious brand growing its business across key markets, including the UK. The global nature of this agreement enables our supporters to access Marathonbet services no matter where they are in the world, as well as on a matchday at White Hart Lane.”