Manchester City Seal Global Partnership With Nexen Tire

English Premier League club Manchester City FC have signed a global partnership with South Korean tyre and tubing brand Nexen Tire, ailment who will become the Club’s Official Tyre Partner.

As well as having a wide-ranging rights package as part of the agreement, including an LED presence at all of Manchester City’s home games at the Etihad Stadium, Nexen Tire will also assume naming rights of the community bridge linking the Etihad Stadium with the City Football Academy.

Speaking at the signing ceremony, Ferran Soriano, Chief Executive of Manchester City FC, said:

“We are very happy to welcome Nexen Tire as our newest global partner.

“Nexen is not only a well-established South Korean brand, but has a strong ambition to grow globally like we do. This partnership builds a strategic relationship that will enable us both to meet our objectives.”

Ho-Chan Kang, President of Nexen Tire said: “We are very pleased to serve as the Official Tire of Manchester City FC.

“This will provide us a great opportunity to let customers around the world know about Nexen Tire through the partnership with Manchester City FC, which has numerous fans across all continents. We will strengthen our brand power through continuous sports marketing.”

Manchester City kick off their 2015/16 Premier League season away to West Bromwich Albion this Monday.

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