Manchester City Gets Ready for New Season with New International Betting Partner

August 15, 2013

With the new Premier League season just days away, Manchester City have unveiled a new partnership with 188BET who will become the club’s Official International Betting Partner in a two-year deal. 

As part of the deal, 188BET will be activating its partnership using City’s crest and player imagery throughout key regions and markets in addition to having a strong presence on the Club’s Malay, Thai, Chinese and Indonesian websites. 

Commenting on the partnership, Chief Commercial & Operating Officer for Manchester City Football Club, Tom Glick (pictured left), said: “188BET’s experience within the Premier League has made them one of the most popular bookmakers among football fans, making them the perfect fit for the Club. 

“Having built a strong reputation by providing customers with an extensive variety of products across multiple markets, we feel 188BET has the opportunity to become one of the biggest online gaming companies in the world.  We look forward to working together to help them expand their operations, particularly throughout South East Asia.” 

Nigel Singer (pictured right), Managing Director of 188BET, added: “Manchester City is a fantastic addition to our global partnerships with Premier League football clubs.

“We are delighted to be associated with a club with such strong heritage and a passionate and loyal global fan base.  This will allow us to reach a broad international audience.” 

“Manchester City is one of the world’s most recognised football clubs and the combination of their proud history, worldwide fan base, and exciting plans for the future, means this is a great partnership opportunity for 188BET.”

Founded in 2006, 188BET has already established itself as an in-play specialist, with over 400 football leagues worldwide and over 10,000 live games for in-play betting every month.

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