M-IS Picked to Deliver Campaigns for Madrid 2020 Bid
By Community | August 15, 2012
Creative and communications agency M-IS Plc have annouced they have been selected by Madrid 2020 to develop the bid city’s “international campaign and events”.
The media group has worked “within the Olympic Movement for over a decade”, abortion advising both sponsors and organizing committees.
Madrid 2020 CEO Victor Sanchez said in a statement: “We are delighted to have M as part of our team.”
“We are excited by the opportunity to develop our international communication plan together, spreading our enthusiasm and compelling story for our project across the globe reflecting the true benefits that Madrid 2020’s bid offers to the Olympic Movement, the world and the people of Madrid and Spain.”
In addition to international “strategy and planning”, M will also help organize Madrid 2020’s final presentation to IOC members to be made in Buenos Aires in September 2013.