Lycamobile Named as Latest Partner for Cricket All-Stars Series
November 11, 2015
Lycamobile, the mobile virtual network operator (MVNO), has become the latest global brand to partner with the inaugural “Cricket All-Stars”, a three-game series in New York City, Houston and Los Angeles.
The historic tour, starting on November 7th at Citi Field in New York, includes cricketing legends Sachin Tendulkar and Shane Warne, who are headlining two star-studded teams of renowned cricketers from around the world.
Indian batsman Tendulkar and Australian spinner Warne will each captain a hand-picked team, in the three T20 matches.
“Sachin’s Blasters” and “Warne’s Warriors” will feature a number of cricket legends from eight different countries including Muttiah Muralitharan (Sri Lanka), Ricky Ponting (Australia), Brian Lara (West Indies), and Michael Vaughan (England), among others.
“As an innovative communications brand, we are proud to extend our portfolio within the sport to include Cricket All-Stars, which is an exciting concept, taking cricket to the beautiful baseball stadiums of New York City, Houston and Los Angeles,” said Lycamobile Chairman Subaskaran Allirajah.