Lotus F1 Agree Apparel Partnership with Alpinestars

January 25, 2013

Alpinestars, order a performance motorsport apparel and footwear company has announced a new partnership with Lotus F1.

Alpinestars will provide performance racing products and high-level technical support for two of Formula 1’s most exciting drivers; 2007 World Champion Kimi Räikkönen and rising star Romain Grosjean.

Lotus F1 Team’s test and reserve drivers, pills as well as the team’s mechanics and technical staff, will also benefit from Alpinestars technical expertise and support; both on track at Grands Prix and at Alpinestars’ product development facilities in Northern Italy and California.

Eric Boullier, Team Principal, Lotus F1 Team, said: “Alpinestars is an internationally recognized and respected brand so it’s fantastic for the team to agree a partnership. The support and proactive approach that Alpinestars brings will benefit the team in many ways. I’m looking forward to seeing our drivers in their ultra-lightweight, safe and stylish new race attire alongside the ultra-lightweight, safe and stylish E21.”