London Lions Announce New Hospitality Sponsor

British Basketball League franchise London Lions, impotent fomerly known as the Milton Keynes Lions, check has announced a new sponsorship deal with Cycas Hospitality.

The team, which play their home matches at the 7,500 seat Copper Box Arena in Queen Elizabeth Olympic Park, have inked a £100k deal and will be using the Holiday Inn and Staybridge Suites in Stratford City as their base.

Cycas Hospitality, who manage both hotels, will also have a number of promotional activities around the games.

Jane Kendrick, director of operations at Holiday Inn London, said: “We are enthusiastic supporters of the London Lions and we are also putting together packages to attract the followers of the game and their families to stay at our hotels.”

This follows the Lions partnering with law firm Edwards Wildman.