Liverpool Becomes The First Premier League Club To Launch Account On TikTok

Liverpool FC has become the first Premier League club to launch its official account on TikTok.

The account will share short videos and behind-the-scenes footage from around the club, including training ground moments, entertaining clips and goal celebrations from the first-team players.

Markus Breglec, senior vice president marketing and media at Liverpool FC, said: “We’re always looking for creative and innovative ways to strengthen our close ties and engage with our fans around the world. Today we are proud to launch our new official channel on TikTok – we see a lot of potential to reach a new and younger audience with interesting, engaging video content.”

Normanno Pisani, partnership manager at TikTok, said: “We are honoured to have such a legendary team on TikTok and to be able to support them in sharing their amazing stories. Liverpool FC has always created incredible content to connect with its fans around the world. With TikTok’s unique format, we believe fans will be able to enjoy this content in a fun and engaging way.”