Leicester City Renews Partnership with Local Dealership

October 14, 2014

Premier League club Leicester City has extended its partnership with Sytner Leicester BMW and Mini for the 2014/15 season.

Leicester’s leading BMW dealership and part of the Sytner Group, one of the UK’s largest prestige motor groups, Sytner Leicester began its partnership with the Foxes at the start of the 2013/14 season. 

The second year of the relationship will see the Leicester-based company become a UK partner for 2014/15.

Andy Crossan, Managing Director for Sytner Leicester BMW and Mini, said: “There has been a huge amount of interest around the i8, so it’s great for us to have Marcin and Kieran here to see what it’s capable of and I’m sure there will be Leicester City fans out there just as keen to see what it can do.

“It’s a great example of how our partnership with Leicester City can help us reach out to a new audience. We’re extremely proud to be supporting our local club in the Premier League and look forward to working together during the new season.”

Ian Flanagan, Leicester City’s Commercial Director, said: “Sytner Leicester BMW and Mini have been terrific supporters since our partnership began a year ago and we are delighted to continue a working relationship which has been of great benefit to both parties.”

Sytner Leicester’s partnership has also included support for the Club’s annual Golf Day and sponsorship of matchday team news since the start of the 2013/14 season.