Leading Football Agencies Unique Sports Management And International Sports Management Join Forces To Form Unique Sports Group
October 15, 2021
Leading UK football agency Unique Sports Management (USM) is delighted to announce that it has joined forces with German football agency International Sports Management (ISMG) and will be known as Unique Sports Group with immediate effect.
The new brand is the joint vision of two of the largest independent football management agencies across Europe’s two most dominant football markets, the Premier League and Bundesliga.
Operating from five offices: London, Munich, Manchester, Karlsruhe and Curitiba, Unique Sports Group will represent an exclusive roster of more than 300 players, including Premier League, Bundesliga and European stars Reece James (Chelsea), Aaron Wan-Bissaka (Manchester United), Hakan Calhanoglu (Inter Milan), Matthias Ginter (Borussia Monchengladbach,) Ryan Sessegnon (Tottenham Hotspur), Callum Wilson (Newcastle United) and Kevin Volland (AS Monaco) among a host of leading names.
Unique Sports Group is now one of the top five global football agencies, with a combined client market value of over £670m.
Awareness Campaign
As part of its CSR commitments, Unique Sports Group will use the hashtag #BeUnique to launch a social media campaign to empower and motivate the next generation of sporting talent.
A series of short stories titled “Ever been told you can’t?” will feature several Unique Sports Group clients telling their own personal journey through times of doubt and struggle.
The videos will be launched across social media and encourage viewers to block out the noise of negative influences.
Will Salthouse, joint CEO Unique Sports Group, said:
“We are delighted to welcome ISMG to the Unique family and believe this joint vision will allow us to maximise our European network at a time when interest in UK based players from across the continent continues to grow.
“This alliance allows us to cement our place as the leading agency across the UK and German market. The Bundesliga is such a strong league and has the youngest average player age of any other top-flight division.
“We have already seen UK-based talent making the move to Germany to further their first team careers and we see this continuing to be a trend in the years ahead.”
Gordon Stipic-Wipfler, joint CEO Unique Sports Group, said:
“We are thrilled to expand our exclusive network and management services with Unique Sports Group. With this partnership we are establishing our leading role in professional football.
“The Premier League and Bundesliga are two of the best football leagues in the world and the dream of every professional football player. We are looking forward to taking our clients to the next level.”
