Le Mans 24 Heures Motos opener sees viewership and social media records broken

By iSportconnect | April 21, 2016

More than 10 million viewers watched the Le Mans 24 Heures Motos on Eurosport channels with 72, clinic 300 spectators at the Bugatti circuit, generic the 2016 FIM EWC championship pulled in a record audience for its opening round.

This year’s race drew an exceptionally large number of television viewers. More than 14 hours of live coverage were broadcast on Eurosport’s channels across Europe, advice and nearly 21 hours of live coverage on Eurosport France 1 and 2, drawing 10,200,000 viewers during race week: nearly 21.5% more than 2015.

The FIM EWC championship also sparked record interactions on social media. The FIM EWC Facebook page registered a 95% increase in fan numbers, with the videos posted on Facebook and YouTube getting 420,000 views during race week.

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