Kitman Labs And Google Cloud Redefine Sports Analytics With My iP Launch

Kitman Labs, the global leader in performance intelligence has announced the launch of My iP, a new reporting and visualization capability within its iP: Intelligence Platform. My iP integrates Gemini Enterprise Agent Platform’s enterprise-grade analytics and business intelligence infrastructure directly into the new reporting and visualization suite. iP: Intelligence Platform itself is used by more than 2,000 elite sports organizations across 26 countries.

My iP represents the most significant reporting and analytics advancement in Kitman Labs’ history, transforming the Intelligence Platform from a system of record into a system of insight. The “My” in My iP reflects its defining principle: personalization. Every organization, department, and practitioner can now shape how data is accessed, visualized, and shared based on their specific needs, workflows, and objectives — drawing from the full breadth of data across every iP Solution, including Performance Optimization, Performance Medicine, Coaching & Development, and Core Operations.

A Collaboration with Google Cloud

Kitman Labs integrates Gemini Enterprise Agent Platform’s enterprise-grade analytics and business intelligence capabilities within iP: Intelligence Platform, combining the scale, speed, and data governance of the Gemini Enterprise infrastructure with Kitman Labs’ domain expertise in elite sport.

The integration delivers:

• Enterprise-grade performance — handling millions of data points across medical, performance, coaching, and operational datasets instantly and securely
• A governed data layer — ensuring every metric, benchmark, and KPI remains accurate, consistent, and auditable
• A fully integrated experience — no external tools, logins, or infrastructure required; all reporting lives within iP
• Reporting for every level — from analyst to executive, from team-level metrics to league-wide intelligence
• Continuous innovation — access to Google Cloud’s evolving analytics and AI technology pipeline

The collaboration also provides a foundation for the introduction of AI-powered capabilities within My iP.  Kitman Labs is developing intelligent features that enhance the user experience — making it faster and easier for practitioners to build, customize, and interact with reports and visualizations, while also helping organizations surface patterns and identify emerging trends from complex, multi-dimensional datasets. These capabilities will be introduced progressively and built with the same data governance, security, and clinical responsibility that underpins the entire Intelligence Platform.

A New Standard for Reporting and Visualization in Elite Sport

My iP addresses the most-requested capability in the Intelligence Platform’s history: the ability for organizations to define, build, and control how their data is reported, visualized, and shared across every department. It sets a new standard for what reporting and visualization should look like in high-performance environments — giving every user the power to tailor their experience to the questions that matter most to them and their organization. Users can now:

• Build and customize dynamic dashboards with full control over chart types, axes, scales, color logic, and conditional formatting
• Automate reporting workflows with scheduled, reusable reports delivered across teams, departments, or entire leagues
• Filter and pivot across any variable — by player, session, competition, or time period — without rebuilding a report
• Benchmark players, periods, or teams with configurable rolling comparisons and contextual analytics
• Access live, interactive intelligence from any device — on the field, in the treatment room, or in the boardroom

Purpose-Built for Every Role in a High-Performance Environment

My iP was designed to serve every user within an elite sport organization:

• Analysts access rich datasets and apply custom calculations to build tailored charts, tables, and dashboards with full flexibility
• Sports Scientists and Performance Coaches work with pre-configured templates for load monitoring, readiness, and player comparison with custom filters and KPIs
• Medical Staff access integrated injury, rehabilitation, and return-to-play dashboards with cross-module correlation to workload and training data
• Coaches and Practitioners receive concise daily and weekly summaries to inform session planning and in-game decisions
• Executives and Leadership receive automated strategic dashboards summarizing club, academy, and league health across every metric that matters

“Every organization we work with operates differently — different structures, different philosophies, different definitions of what matters most. The technology should reflect that, not fight it,” said Stephen Smith, Founder & CEO of Kitman Labs. “My iP was built on that principle. A head of performance, a medical director, and a CEO should each be able to access the full depth of their data and see it in the way that is most meaningful to them and their role. That’s what personalization at this level looks like. Our collaboration with Google Cloud has allowed us to deliver it at a pace and scale that reflects the ambition of the organizations we serve — and it gives us a foundation to responsibly introduce AI-enhanced capabilities over time, always with the data governance and security our customers expect. This is what the next era of performance intelligence looks like.”

The Scope of My iP

My iP introduces a broad range of reporting and visualization capabilities that span the full breadth of data within iP: Intelligence Platform — across every Solution, every data source, and every level of the organization. The following represent a sample of what My iP delivers:

Personalized, Self-Service Analytics: The defining capability of My iP. Every user — from analyst to executive — can build, customize, and control their own dashboards, reports, and visualizations within iP. Cross-Solution data blending draws from performance, medical, coaching, talent, and operations data simultaneously, enabling each individual and department to define the metrics, views, and formats that matter most to them. Pre-configured dashboards and smart templates provide immediate value from day one, while custom KPIs, dynamic calculations, and full authoring tools give advanced users the flexibility to go deeper.

Cross-Platform Intelligence: For the first time, organizations can report and visualize data from across the entirety of iP: Intelligence Platform in a single environment — spanning Performance Optimization, Performance Medicine, Coaching & Development, Core Operations, and League Operations. This removes the barriers between departments and data silos, allowing organizations to combine workload, medical, tactical, wellness, and operational data into unified views that reflect how high-performance environments actually operate.

League and Federation Intelligence: Cross-organization dashboards, secure anonymized benchmarking, multi-season and multi-competition analytics, and hierarchical access controls that enable governing bodies to generate collective intelligence across entire competitions while preserving individual club data ownership.

Performance and Workload Intelligence: Dynamic workload dashboards featuring real-time match-to-training comparisons, automated load segmentation by season phase, drill-level analytics, and conditional formatting across GPS, physical testing, and session data.

Medical and Rehabilitation Intelligence: Unified injury, illness, and availability dashboards across squad, position, and individual levels. Real-time squad availability tracking, custom rehabilitation views linked to workload and movement data, and injury-mechanism overlays that reveal risk patterns.

Talent Development and Benchmarking: Integrated physical-testing intelligence, growth and maturation tracking, and benchmarking dashboards that compare players to positional and elite norms. Trajectory analysis enables organizations to visualize how emerging talent compares to players who have successfully progressed through the pathway.

These capabilities will continue to expand as My iP evolves, with new pre-configured dashboards, integrations, and intelligence layers introduced on an ongoing basis.

A Vertically Integrated Alternative to Generic BI Tools

My iP is purpose-built for the workflows, data models, and decision frameworks that define elite sport. Unlike general-purpose business intelligence platforms, My iP operates within the same system that manages medical records, performance data, coaching insights, talent development, and league operations — eliminating the need for external tools, manual data exports, or cross-platform integrations that introduce latency and risk.

Kitman Labs works with more than 2,000 elite teams and organizations across 26 countries, including the NFL, MLS, NWSL, Premier League, WSL Football, and national rugby unions and football federations. iP: Intelligence Platform unifies medical, performance, coaching, talent development, and operations data into a single operating system, representing the industry’s largest dataset of talent, performance, and medical data across all stages of the athlete lifecycle.