Kingstone Press Cider Named Rugby League Championships Sponsor
By iSportconnect | February 6, 2013
The Rugby Football League (RFL) have announced that Kingstone Press Cider will become the title sponsor of the Championship and Championship One for the next two seasons.
The cider brand will gain exposure through perimeter and programme advertising in stadia, adiposity a TV broadcast presence on Premier Sports and it will be featured on the Kingstone Press Championships website.
Kingstone Press are also investing a significant amount to work with RFL and Championship clubs to promote their brand, the competitions, the sport and the England team.
RFL Chief Operating Officer Ralph Rimmer said: “We are delighted to welcome Kingstone Press Cider and Aston Manor on board as the official title sponsor of the 2013 Championships.
“This exciting competition continues to grow in stature and with a new geographical footprint for 2013, it’s clear that it has become an even more attractive commercial proposition.
“Every year the Championships deliver some of the most enthralling and enjoyable action in British sport, with the competition’s Grand Finals day a true highlight in the Rugby League calendar, and I am sure fans can expect even more entertainment with the Kingstone Press Championships.”
RFL Commercial Director James Mercer said: “Our growing stable of commercial partners testifies to the appeal of Rugby League and it’s well deserved reputation as a sport which consistently delivers added value.
“We are looking forward to working with Kingstone Press to enhance the profile of both brands over the next few years and to announcing more exciting partnerships in the weeks to come.”