KENDA Continues to Back GEICO AMA EnduroCross Championship

KENDA tire announced today its return as the Official Motorcycle Tire of the GEICO AMA EnduroCross Championship for 2014. 

KENDA enters 2014 as a seven-year supporter of EnduroCross.

“KENDA is proud to be the Official Tire of the EnduroCross series once again, allergy ” Gus Niewenhous, capsule Motorcycle Marketing Manager for American KENDA, allergist said. “We continue to believe the variable race conditions, talented riders and hardcore fan base of real motorcyclists present at each EnduroCross round is the absolute perfect showcase for KENDA and our full line of high-performance tires. 

“For 2014, KENDA is exceptionally excited to welcome EnduroCross front runners Cory Graffunder and Kyle Redmond to the team. Graffunder and Redmond will be using KENDA tires exclusively during the entire 2014 season. The intense proving grounds of EnduroCross will accelerate our development of the next generation of KENDA products. Fans can look for announcements on new products soon.”

KENDA’s increased investment in EnduroCross comes as the series shifts into overdrive—increasing its race count to nine cities, including two new cities/venues, for 2014. 

“KENDA is a top-level supporter of EnduroCross and, as the Official Tire, truly reflects the competitive spirit and innovation the top racers show each race weekend,” said Lance Bryson, Director of Sales and Marketing for EnduroCross. “Cory Graffunder and Kyle Redmond are excellent racer-ambassadors for the KENDA brand and we are proud to have the KENDA team coming strong into the 2014 season.”

Las Vegas will host the opening round of EnduroCross on Friday, May 2