Japan and Vietnam Soccer Organisations Agree Deal

August 15, 2012

Japan’s top soccer league- the J.League- has signed a partnership agreement with Vietnam Professional Football Joint Stock Company (VPF).

VPF runs the V-League- the top professional football league in Vietnam. The Japan Football Association’s also have an agreement with the Thai Premier League.

The J.League and VPF will work together toward the development of the sport in both countries, in terms of communication, marketing, managing events, academy and transferring players between the two leagues.

Sports marketing agency LeadOff Sports Marketing General Manager, Takehiko Nakamura said: “This ‘Asia Strategy’ that J.League is rolling out is to enhance its presence and to develop new businesses both in Japan and in other Asian areas. This movement and strategy is going to position J.League closer towards the European powerhouses in the near future.”{jcomments on}