ITTF Sign Investment Agreements With Europe & Latin America
By Shantanu Srivastav | June 27, 2018
The International Table Tennis Federation (ITTF) has signed two Continental Commercial Investment Agreements with Europe and Latin America.
The agreements aim to support the marketing and commercial capability within both Continents including sponsorship, promotional and event support.
The deals are part of the ITTF’s overall strategic plan to promote “Table Tennis. For All. For Life.”
ITTF President, Thomas Weikert, said: “We believe that we can only achieve long-term and sustainable growth in our sport if we work collaboratively with our Continental partners, National Associations, and event organisers moving forward. I, along with my Executive Team and the Marketing Department, have been energised by the response from partners in Oceania, North America, and now Europe and Latin America. We are aiming to raise the bar, and our partners have responded very positively to the challenge.”
President of Latin America Table Tennis Union (LATTU), Juan Vila, commented: “This agreement will allow LATTU to reach World Class standards in the organization of our events, like what we have witnessed last weekend at the ITTF-Pan American Cup held in Asuncion, Paraguay. We look forward to working hand in hand with the ITTF through the agreement to help multiply the growth capacity and create the conditions and positive environment for important companies to be aiming to associate their brands with our sport, for the benefit of the LATTU and the ITTF.”
Ronald Kramer, President of the European Table Tennis Union (ETTU), added: “It is great news to have struck a strategic commercial agreement with the ITTF to enhance table tennis in Europe. We have needed Marketing and Commercial support for some time and we have already started to make huge strides.”