ITTF Announce Livestreaming Deal With Twitter
By Shantanu Srivastav | April 18, 2018
The International Table Tennis Federation (ITTF) and Twitter have announced a deal to live stream the remaining 2018 Challenge Series events, to complement the governing body’s current streaming platform itTV.
Table tennis fans from around the world will now be able to watch live coverage of marquee tournaments in Thailand, Nigeria, Belgium and Belarus on the Social Media platform.
Twitter will also feature additional premium highlights from each tournament.
“Twitter is where the world of sport is happening every single day, and we know from the conversations on Twitter that there is a growing appetite for elite table tennis,” said Maurizio Barbieri, Twitter’s Southeast Asia Head of Sports Partnerships.
“Live streaming the ITTF Challenge Series events on Twitter makes it easier than ever for existing fans to watch the players in the world go head-to-head, while also exposing the sport to an entirely new audience to help increase the growing popularity of table tennis.”
Matthew Pound, ITTF Head of Media, said: “The ITTF is thrilled to be partnering with Twitter to stream live the remainder of the ITTF Challenge Series events of 2018. Twitter will provide the perfect platform to complement ITTF’s current streaming platform itTV and introduce new fans to the sport of table tennis.”