ITTF & LIEBHERR Renew Sponsorship Agreement
March 12, 2013
The International Table Tennis Federation (ITTF) has announced a renewal of its sponsorship deal with German construction equipment manufacturer LIEBHERR.
LIEBHERR has sponsored the ITTF’s World Title events since 2003 and the new deal will see LIEBHERR’s name adorn the title sponsorship of the 2014 & 2015 Individual Men’s World Cup, as well being a major sponsor of the 2014 & 2015 World Table Tennis Championships and 2015 World Team Classic.
ITTF President Adham Sharara said: “LIEBHERR has been a perfect sponsor for the ITTF over the past 10 years. They have supported our events tremendously and I am very happy that this partnership will be continued until at least 2015 and 5 additional events.”
LIEBHERR Group CEO Andreas Böhm added: “LIEBHERR are glad that our successful cooperation with the ITTF is to continue. Table tennis enjoys a highly acceptable image and is therefore an ideal publicity medium for Liebherr. We support this clean sport as part of our social responsibility.”