ITF and Sportradar announce Pro Circuit media platform
January 25, 2018
The International Tennis Federation (ITF) has collaborated with Sportradar to launch its new media platform for the ITF Pro Circuit.
The platform aims to engage fans by allowing them to follow more than 50,000 matches a year, bringing supporters close to their favourite events and players. Pro Circuit followers will have access to live scores, streams and maps as well as news, galleries and social media updates.
In total, pver 5,000 matches will be live streamed each year while data and content from the platform will be accessible via the ITF’s official website.
ITF President, David Haggerty, said: “Our valued partnership with Sportradar has enabled us to develop the content and reach that we need in order to continue strengthening the relationship between our fans and the tennis they love to follow.
“Since 2012 we have worked on delivering more and more live data content and streams and this comprehensive Pro Circuit suite will ensure everyone can keep their fingers on the pulse of global tennis.”
Sportradar founder and CEO, Carsten Koerl, added: “Our partnership with the ITF is one of the crown jewels of Sportradar’s business.
“This long-term relationship means that our Sportradar OTT solution is delivering streamed content across thousands of Davis Cup and Fed Cup by BNP Paribas as well as Pro Circuit matches each year; insightful data will be accessible no matter where fans choose to access it; and our Advertising & Sponsorship team will be able to market these platforms to a whole range of potential brands and sponsors.”
