ISPS Get Title Sponsorship Rights to Golf’s Perth International

By Community | September 28, 2012

The International Sports Promotion Society, ISPS, announced today it will become the title sponsor of the inaugural Perth International which will see the event rebranded as the ISPS HANDA Perth International.

Midori Miyazaki, ISPS’ Executive Director of International Affairs said, “ISPS is delighted to become title sponsor of this exciting new major event.”

“Perth is a wonderful, vibrant city and as the second home of our Chairman, Dr Haruhisa Handa, who has received the keys to the City of Perth and the City of Swan for his significant philanthropic endeavours, it is a very fitting partnership.”

“ISPS has a long history of supporting golf around the globe and are committed to raising the profile of blind and disabled golf throughout the world.

“Dr Handa established the International Blind Golf Association (IBGA) in 1998 and through ISPS recently initiated the ISPS HANDA PGA Academy Programme in the UK.”

“In 2012 this programme will deliver over 1000 lessons from PGA Professionals to blind and disabled golfers of all ages.”

“Our intention is to roll out this initiative in Australia and the rest of the world reaching those in need of this specialised coaching.”

“We believe the ISPS HANDA Perth International offers another great platform from which to promote out ultimate mission for golf to become a Paralympic sport.”

Commenting on the announcement, Senior Vice President, Global Co-Managing Director of IMG, Robbie Henchman remarked, “We are delighted to welcome ISPS HANDA as our naming rights partner and on behalf of IMG I would like to extend our thanks for their invaluable support.”

The ISPS HANDA Perth International will be played at the magnificent Lake Karrinyup Country Club from 18 to 21 October 2012.

It is the richest tournament in Australia and the only event in this country to be co-sanctioned between the PGA Tour of Australasia and the European Tour.

The Perth International has also announced that FOX SPORTS will be the exclusive domestic broadcaster of the tournament. FOX SPORTS is easily the biggest golf broadcaster in Australia via its extensive coverage of the PGA TOUR; European Tour; Tour; Asian Tour; LPGA; Ladies European Tour along with magazine style programming such as “The Golf Show” and Golfing World.

IMG Media will produce their “best in class” broadcast in HD and the event will be broadcast live / near to live for five hours on all four days from 12:30 to 17:30 Perth time and 15:30 to 20:30 AEST.