iSportConnect Welcomes Tixr As Strategic Partner
October 25, 2023
iSportConnect is delighted to announce Tixr, the leading privately-held primary sport ticketing platform and live event commerce marketplace, as the latest strategic partner of its Advisory division.
Tixr services 500 of the most respected live entertainment brands in 40 countries including more than 20 major sports properties, teams, leagues and events – most notably the global LIV Golf Tour. With notable backers like Dragoneer Investment Group, Verance Capital, Helium-3 Ventures, and Sony Innovation Growth Fund, the 10-year-old, founder-led company is well-capitalised and profitable. Tixr has scaled rapidly and is on track to process approximately $1 billion through its platform built for unified commerce and sales beyond tickets in 2023.
Commenting on the announcement Nate Liberman, Vice President, Sports at Tixr said, “We are looking forward to partnering with the team at iSportConnect to accelerate our growth in sports in the UK. In an era where fan engagement and revenue generation are paramount for sporting organisations, our comprehensive e-commerce approach that goes beyond selling tickets sets us apart from other ticketing platforms. Our dedication to enhancing the fan journey, optimising sales, and fostering innovation is driving transformative change in the ticketing business.”
iSportConnect CEO Sandy Case added, “Our team are very impressed with the Tixr platform and the overwhelmingly positive feedback that it has received from the sports industry. We’re looking forward to working with the team to get their unique proposition into the hands of the sports organisations that can benefit from it.”
About iSportConnect
iSportConnect is all about helping organisations grow in the business of sport. Whatever the organisation. We launched in 2010 to bring together sports business professionals worldwide in a networking community enabling them to meet one another, find information and obtain access to a wide range of relevant services. The platform is now the largest global private network of sports business executives, where membership is exclusive.
About Tixr
Tixr, the largest, fastest-growing privately-held primary ticketing and event commerce marketplace in the world, is transforming the ticket-buying experience. Born from a fan-focused frame of mind, the Tixr platform empowers large-scale events, music venues, and sports properties with innovative solutions to highly complex ticketing and e-commerce needs. Founded in 2013 in Santa Monica, CA, Tixr’s modern, unified commerce experience supports all types of events, from festivals to global arena tours, and an almost limitless suite of commerce offerings beyond admission tickets. Find upcoming events at tixr.com and learn more about the Tixr platform at creators.tixr.com.
