iSportconnect Secures a Lucrative Partnership with RationalFX

October 12, 2011

patient helvetica, buy sans-serif;”>iSportconnect announced today that it has agreed a one year partnership with RationalFX, a leading independent foreign exchange and money transfer company.

RationalFX will sponsor the Marketplace and ‘Sports Finance Executives’ sub community of, and will be the exclusive foreign exchange transfer brand across all sections of the site. iSportconnect’s Market Place section will be redeveloped and re-launched in partnership with RationalFX  with a separate domain name; iSportconnect will assist RationalFX as it ventures into the sports industry by providing online and offline networking opportunities.

RationalFX is a London-based company specialising in foreign exchange strategy. Since being founded in 2005, it has since served more than 2000 private clients and business clients from over 50 different industries.

In August 2011, having passed one billion pounds of foreign exchange transactions, RationalFX agreed a one-year shirt sponsorship deal with Carling Cup holders and Europa League entrants Birmingham City FC.

RationalFX decided to partner with iSportconnect to further its network of sports industry contacts.

RationalFX’s CEO and founder Rajesh Agrawal said: “We’re excited. It’s quite amazing what iSportconnect has achieved in a short space of time. We share the same sort of values and ethics. iSportconnect is working for the industry which is what we want to do- work for the industry and help businesses to save money in the sports sector.  We help clubs, businesses, and sports organisations to save money.”

The partnership with RationalFX coincides with an exciting period for iSportconnect; the company recently announced the opening of its US office and online membership continues to grow.

iSportconnect CEO Sree Varma added: “RationalFX has a wealth of knowledge of foreign exchange strategy that can add a great deal to organisations, businesses, and individuals within sport. We are very excited that RationalFx are using iSportconnect to make connections in sports business. This partnership demonstrates that iSportconnect can provide a great platform for sports networking and business opportunities.”

Rational FX’s sponsorship of iSportconnect was brokered by Sports Media Gaming Ltd, also responsible for introducing their current shirt sponsorship with Birmingham City FC.

Stephen Pearson commented: “Rational FX were looking to extend their relations within the sports business community and it was a simple choice in which direction to point them. The partnership with iSportconnect provides the only “one stop” access to international sports business decision makers.”

Read Featured Profile of the week: Rajesh Agrawal, RationalFX >>