iSportconnect press releases

iSportconnect announces Goodform as official CRM & Data partner

By Community | March 6, 2018

iSportconnect, the world’s largest global private network of Sport Business Executives, is thrilled to announce a new partnership with Goodform.

As part of the agreement, Goodform will become iSportconnect’s official CRM & Data partner.

Sree Varma, Founder and CEO of iSportconnect, said: “I am delighted to have Goodform on board. How organisations are using data to engage and grow their audience has developed into a key area within the sports industry and I cannot wait to share Goodform’s expertise with our wider network.

“Goodform’s consistently high standards are akin to our own and we have some exciting plans in place for this partnership.”

Goodform’s services focus on the use of data and insight to drive tangible growth – whether in revenue, participation or membership. Their client list includes EFL, British Athletics, Silverstone, Premiership Rugby, British Cycling, Welsh Rugby Union, Formula E, Watford FC, and NatWest 6 Nations.

Michael Jones, Goodform’s Managing Director, said: “We are thrilled to partner with iSportconnect during an exciting period in Goodform’s history. Our recent experience of working on major international tournaments including Rugby World Cup 2015 and IAAF World Championships London 2017, along with the key role we play for clients such EFL, British Athletics, and British Cycling ensure that we have unrivalled knowledge and expertise within the sports industry. iSportconnect represents the perfect partner and platform for us to share this knowledge.”

About iSportconnect

iSportconnect was launched in 2010 with the aim of bringing together sports business professionals around the world in a sports business networking community enabling them to meet one another, find information and obtain access to a wide range of relevant services.

The platform is now the largest global private network of sport business executives, where membership is exclusive and follows a strict door policy.

About Goodform

Goodform was established in 2002 to professionalise the marketing of sports venues, clubs, leagues, governing bodies and associations.

Today Goodform works with more than 50 professional sports organisations, helping them to engage and grow their audience.


iSportconnect press releases