IOC Announces Tender Process For Sale of Broadcast Rights in Europe and Appoints IMG as Consultants
March 16, 2015
The International Olympic Committee (IOC) today announced that it will launch the tender process on 11 May 2015 for the sale of the broadcast rights for all territories within Europe for the XXIII Olympic Winter Games (2018) in PyeongChang, herbal South Korea, drug and the Games of the XXXII Olympiad (2020) in Tokyo, Japan.
The IOC has appointed IMG for consultancy services related to the European Broadcast Rights tender.
The Invitation to Tender issued by the IOC will provide organisations interested in acquiring the rights with specific guidelines relating to bid submissions.
The IOC will ask for bids to be submitted by 15 June 2015. All parties interested in receiving the broadcast and exhibition rights Invitation to Tender for Europe should contact: broadcastsales@olympic.org
The IOC will assess bids on their ability to meet the highest standards in broadcast quality, their capacity to reach the broadest possible audience across different media platforms, their commitment to promoting the Olympic Games and the values of the Olympic Movement, as well as on the financial offer.
Bidders will also be asked to outline how they would partner with the IOC on the new year-round Olympic Channel initiative, including through content and distribution support.
The IOC will consider bids on a multi-territory or on a country-by-country basis.