Infront And CEV Sign Long-Term 12-Year Agreement
March 2, 2020
Infront and the European Volleyball Confederation will continue their partnership for another 12 years after the appointment was ratified by delegates at the Extraordinary General Assembly in Vienna, Austria on Saturday.
The new agreement – which was initially announced in December 2019 after approval by the CEV Board of Administration – will run from 2020 until 2032. For the first time the media rights for all CEV events across all three disciplines will be distributed by Infront as CEV’s exclusive partner.
The scope covers all national men’s and women’s volleyball events including the EuroVolley, European Volleyball Leagues and Olympic Qualification as well as the club competitions CEV Champions League, CEV Cup and CEV Challenge Cup. It also includes the CEV European Championships in Beach Volleyball and Snow Volleyball as well as all CEV-run continental events in both disciplines as of 1 July 2020.
Over the 12-year period it foresees guaranteed payments and the provision of comprehensive media, production and digital services by Infront in the value of over EUR 100 million.
Philippe Blatter, Infront President and CEO said: “Infront has been a dedicated and reliable partner of the CEV for more than two decades and in that time both the Volleyball and Beach Volleyball European Championships have seen exponential growth in TV audience. This new and unique partnership will allow Infront and CEV to further develop volleyball, beach volleyball and snow volleyball together through innovation, increased audiences and improved production while enjoying access to financial security on a long-term basis.”
Aleksandar Boričić, CEV President said: “This is a milestone agreement for the CEV and the whole European Volleyball family which clearly indicates our strong ambition to further invest into the growth of our sport in Europe. Infront has been a trustful partner of the CEV for the last 27 years and this new agreement will bring us even closer together and I look forward to jointly taking our sport to new heights across all disciplines. I am happy that the members of our Volleyball family understood the importance and benefits of this agreement, which clearly is in the best interest of all parties – and lays the foundation for a bright future for our sport.”
