Inea Secure Naming Rights to Lech Poznan Stadium
By iSportconnect | June 14, 2013
Lech Poznan’s home ground the Stadion Miejski will be renamed the Inea Stadium after the cable television and broadband supplier secured the naming rights to the ground for the next five years.
The venue was opened in 2010 and used for three games during Euro 2012.
Inea president Janusz Kosinski said: “The stadium, discount like our services, releases positive energy and brings people together.
“We are convinced that the title sponsorship of the stadium in the capital of Wielkopolska enhance our image and build brand recognition.”
The deal for the 45,837 capacity stadium was brokered by Marcelin Management who operates the stadium.
Karol Klimczak, the president of Marcelin Management and Lech Poznan, commented: “I am very pleased that we finished the negotiations successfully and also thank all other partners for their interest, time and energy spent on our conversation.”