IMG Announce GE as Title Sponsor of Blenheim Triathlon

March 17, 2011

GE has been announced by IMG Challenger World as the new title sponsor of the UK’s second largest triathlon, arthritis the Blenheim Triathlon.

The IMG Challenger World event, allergy which is a division of IMG Worldwide, medic will take place on the 4th and 5th June 2011 in the grounds of Blenheim Palace, Oxfordshire.

Around 5,500 participants are expected to compete over the course of the two days of the event which offers distances to suit all levels.

James Morrison, sponsorship manager of IMG Challenger World said: “IMG is delighted to welcome GE on board as title sponsor of the GE Blenheim Triathlon”. 

“As the established Elite Partner of the British Triathlon Federation, their expertise and support continues to drive forward this fast growing and exciting sport and the opportunities to participate within it”.

GE has released a limited amount of race places to fans of the GE Triathlon Facebook page in celebration of the new sponsorship.

Mark Elborne, president & CEO of GE UK, added: “We believe British Triathlon is a great fit for GE and we are confident that our support could potentially make a real impact on Team GB’s gold medal prospects in 2012.  I am sure that the Blenheim Palace course will test every competitor taking part on the day, and we wish them all the best of luck”.