ICC Confirm MRF Tyres as Global Partner in Four-Year Deal

The International Cricket Council (ICC) has signed a new four-year global partnership with MRF Tyres.

The deal makes the Indian tyre manufacturer a global partner for ICC events from 2016-20.

The ICC and MRF Tyres recently completed a partnership at the ICC Cricket World Cup 2015 and over the next four years, online they will collaborate at eight tournaments, including the ICC World Twenty20 in 2016, an ICC Champions Trophy in 2017 and an ICC Cricket World Cup in 2019. 

ICC Chief Executive David Richardson said: “I am excited that MRF has elected to be cricket’s global partner and I am confident that this will be the start of a long relationship.”

MRF Tyres’s Chairman and Managing Director, K M Mammen said: “This is a proud moment for MRF and this association is a testimony to our commitment to cricket. 

“Association with the ICC and the game of cricket presents a great opportunity for brand MRF to reach markets across the world.”

{jcomments on}