Hull City Tigers & SBOBET Agree Partnership

August 16, 2013

Hull City Tigers have today announced a new partnership with SBOBET, that sees the online bookmaker become the Premier League club’s official Asian betting partner.

The club’s commercial manager Linton Brown said: “We are delighted to announce a new deal with SBOBET as the club’s official Asian Betting Partner.

“This is an exciting partnership that will showcase our brand to global audiences. There is huge interest in the Barclays Premier League in Asia and this commercial partnership will help lift the profile of the Hull City Tigers brand right around the Asia region.”

Bill Mummery, executive director for SBOBET, added: “We are delighted to be working with Hull City Tigers for our mutual success.

“Asia is a very important market for the Premier League and the combined strength of our brands will undoubtedly raise the profile of the Club.

“We shall also be looking for opportunities to work with the club in its local community.”

Hull were controversially rebranded recently to the Hull City Tigers. A survey by the official club’s supporters website found 89.17% of fans were against the decision.