How To Launch These 10 Remarkable Esports Campaigns

December 2, 2020

2020 has been an uncertain and frustrating year for the sports industry. Many leagues have been postponed or even canceled, while clubs are losing a great deal of matchday revenue. At the beginning of the crisis, a few athletes started streaming FIFA tournaments against each other. Some clubs picked up on the trend and started their own esports campaigns.

While the matches were warmly received by thousands of fans, they were not optimized for team or sponsor purposes. However, with a second wave of the Coronavirus coming, sports federations and leagues can now take matters into their own hands to reap the full benefits of esports marketing.

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