Honda Racing in BTCC Extend Sponsorship with Battery Maker

January 30, 2012

Honda Racing British Touring Car Championship Team have renewed their sponsorship for a third year with Yuasa, a world leader in battery design and manufacture.

The company has already played a key role in developing the Honda Civic BTCC success over the past two years and is now looking forward to working with the team on the new Civic making its BTCC debut at Brands Hatch on April 1.

Yuasa Batteries UK Managing Director Andrew Taylor commented, “It’s been a remarkably strong partnership which has given Yuasa the perfect springboard for its ambitious UK and European aftermarket plans over the next three years. With a brand new car and exciting rule changes for 2012, we expect a season of very close racing with Matt and Gordon taking on all-comers in the title fight.”

Behind the scenes, Team Dynamics is putting the final touches to the new 2012 Civic at its Pershore headquarters with plans well advanced thanks to close cooperation with Honda’s Swindon-based engineering team.

Honda (UK) Managing Director Dave Hodgetts said “We’ve developed a strong relationship with the Yuasa team and we’re looking forward to building on the championship success of 2011, with the continuity and experience of Yuasa, Team Dynamics, Matt and Gordon. I have every confidence we will have a great season with some extremely close racing ahead.”