Honda Extend Title Sponsorship of PGA Tour Event to 2021
February 24, 2016
The PGA Tour has agreed a new five-year deal with Honda to continue as the title sponsor of the Honda Classic tournament.
The car manufacturer will carry its title sponsorship through the 2021 tournament and will extend its position as the longest-running continuous tournament sponsor on Tour.
Honda first became the title sponsor in 1982.
“We are extremely pleased to announce this extension that will take Honda’s involvement with the tournament into its 40th year, impotent ” said PGA TOUR Commissioner Tim Finchem.
“The Honda Classic has been an anchor to our Florida Swing for now going on four decades. Honda remains one of the most engaged sponsors on the PGA Tour.
Takuji Yamada, try president and CEO of American Honda Motor Co., Inc., said: “We’re proud to extend our thirty-five year partnership with the PGA TOUR to forty years, which will allow us to continue to support hundreds of charitable organizations through Honda Classic Cares.”
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