Highland Spring and IMG Partner up Women’s Golf
July 29, 2011
The Highland Spring Group has signed a multi year deal with IMG Golf to partner three of the biggest golf tournaments in the UK – the Ricoh Women’s British Open, discount the Johnnie Walker Championship at Gleneagles and the Alfred Dunhill Links Championship. – in a multi-year deal.? ?
Highland Spring is the official water supplier to many golfing events across the country including the Johnnie Walker Championship at Gleneagles for the past 12 years, The Barclays Scottish Open and Golf Live as the official water supplier. ?
Claire Wilson of Highland Spring Group said: ‘We work very hard to promote the benefits of a healthy active lifestyle and we are committed to forging the link between active sport and good hydration’.
‘By supporting these world class men’s and women’s golf championships, we hope to raise awareness about the many benefits to both leading professionals and golfers of any level in drinking enough water to keep their concentration on every shot’.? ?
IMG already partner the LGU on the Ricoh Women’s British Open, the only Women’s Major played outside the USA, Diageo on the Johnnie Walker Championship at Gleneagles and Richemont for the Alfred Dunhill Championship. ? ?
Guy Kinnings, global managing director of IMG Golf, added: ‘Highland Spring is the leading brand in their discipline with a fantastic heritage in sports sponsorship and we think they are the perfect fit for these three key events in our portfolio’.