Hearts Gets Adidas as Kit Supplier

Heart of Midlothian FC has announced that it has signed a long-term partnership with adidas, the world’s leading football brand.

The new agreement will give adidas exclusive rights to provide all playing, training and replica kit. All kit and trainingwear will feature adidas performance fabrics ClimaCool and ClimaLite technology, a mixture of heat and moisture-controlling materials, ventilation channels and 3D fabrics which improve air flow to the skin and in key heat zones.

In signing up with adidas, the 2012 William Hill Scottish Cup winners join an elite group of successful clubs such as European champions Chelsea, La Liga winners Real Madrid and Italian giants AC Milan in partnering the globally recognised brand.

Hearts managing director David Southern said: “We are delighted to welcome adidas, whose credentials are second to none.

“This new exciting partnership once again demonstrates Hearts’ ability to attract some of the top names in football and underlines the club’s stature in the game.”

Steve Holland, adidas National Sales Manager, said: “We are delighted to partner with Hearts for the first time in their history and we look forward to a number of initiatives and marketing activations all aimed at bringing the club, adidas and the fans together.”