Head of Social Manager / Social Media Lead – DFL

Location: Cologne, medicine Germany

Closing date: As soon as filled

Overview:

The main task of DFL Digital Sports GmbH is the production of media content. Based in Cologne, here the DFL Digital Sports GmbH is a 100% subsidiary of the DFL Deutsche Fußball Liga GmbH and produces and publishes media content via a variety of digital platforms on its behalf. Content production for international markets and the implementation of the league’s own platforms e.g. bundesliga.de, denture also belong to the organisation’s core tasks.

For this position, your highly-developed affinity for Social Media and viral marketing as well as your fundamental understanding of web-based and mobile technology will enable you to convey the world of the Bundesliga to an international market and turn interested parties into fans.

Your tasks:

– Lead and develop the Bundesliga’s social media team

– Manage social operations, in order to maximise engagement and growth

– Oversee social strategy across the range of existing/new social media platforms

– Plan, assign and deliver social content, from daily output to major campaigns

– Analysing all data sources to define the direction of content across multiple regions

– Educating the wider editorial team on social media best practices and trends

– Primary social media point of contact for internal and external stakeholders

– Utilising social to support the wider business, devising compelling editorial and promotional campaigns

– Create a highly engaged global community, connecting the Bundesliga with all fans 

– Devise new and innovative ways of communicating the Bundesliga’s message

Your profile:

– Several years’ experience in social media, preferably in the field of sport and/or media

– A digital strategist that understands how to best use social platforms to engage on a high level

– Can demonstrate previous excellence in the area of social media, resulting in tangible results

– Deep understanding of how to use analytics to drive decision making

– A storyteller, able to communicate a wide range of editorial output, engaging with a number of different regions

– Demonstrated experience in personnel management and leadership

– Thorough knowledge of sport, especially football

– Highly creative individual, with experience of executing design assets across a number of mediums and platforms

– Ability to deliver in a high pressure environment

  

Alongside enthusiasm for sport in general and football in particular, you should also demonstrate the following abilities:

– Experience in personnel management and leadership

– Strong communication skills, able to convey your message to all stakeholders

– Team-player with a high sense of responsibility and assertiveness

– Hands-on mentality with a zeal for social/digital media and technology

– Understanding of video production processes

– First-rate English-language skills, knowledge of German an asset

– Static design experience is desirable

 

What we offer:

 – A workplace in the Bundesliga environment

– Exciting and diverse tasks in a growth area

– The opportunity to work autonomously in an international organisation

– The position is initially based on a two-year fixed contract.

 

How to apply: Please apply with your complete CV and covering letter stating the start date and your salary expectations exclusively by e-mail to: bewerbungen@bundesliga.de

{jcomments on}